The Federation of Filipino Chinese Chambers of Commerce and Industry, Inc. (FFCCCII) is calling on the government to prioritize peace and order as the most urgent issue, following a recent statement from the head of the Department of the Interior and Local Government (DILG) labeling the country as unsafe.

During the recent Hotel Sales and Marketing Association's (HSMA) Summit, DILG Secretary Jonvic Remilla was quoted as saying that tourists don’t want to come to the country “because they don’t feel safe.”

Remulla stated that foreigners are afraid to visit the country due to the current political atmosphere and the normalization of criminal activities.

FFCCCII, in a statement penned by its president Victor Lim, said Remulla’s “candid and courageous remarks” deserve the “highest commendation.”

“In an era where political rhetoric often obscures uncomfortable truths, his forthright acknowledgment of the challenges facing Philippine tourism demonstrates the kind of leadership that prioritizes progress over pretense,” the group said.

FFCCCII, which comprises over 170 business and trade associations, said confronting systemic issues is critical to maximize the country’s potential as a premier global destination.

It argued that tourism should be the “crown jewel” of economic development that would serve as a catalyst for countrywide progress, job creation, and environmental stewardship.

However, citing government data, it noted that the Philippines “languish” at sixth place in tourist arrivals among the members states of the Association of Southeast Asian Nations (ASEAN).

Last year, the country welcomed 5.95 million visitors. In contrast, Thailand saw 36 million tourist arrivals, while Malaysia with 25 million.

“The perception of instability, fueled by crime, political turbulence, and a perceived culture of impunity, has cast a shadow over our global image. If we are to compete, we must act decisively,” said FFCCCII.

To attract more tourists, the business group said it supports Remulla’s call for a nationwide security drive, particularly in tourist hotspots.

It also advocates for the streamlining of visa processes, especially for East Asian tourists and investors such as China, Hong Kong, South Korea, and Japan. These countries represent an untapped potential for the Philippines, it said.

Furthermore, FFCCCII is pushing the government to prioritize seamless travel to encourage tourism, which would require modern airports, efficient transport links, and digital-ready tourism services.

It added that the Philippines “must aggressively rebrand” on the global stage by showcasing not only the country’s natural wonders but also its stability and warmth.

“Secretary Remulla's vision serves as a rallying cry for national action…We call upon all sectors to unite behind the DILG's leadership in transforming the Philippines into ASEAN's tourism leader,” the group said.

“Together, let us ensure that the world doesn't just hear of our beauty—but experiences it without fear, and returns to celebrate it again and again,” it added.