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Manila Bulletin devider Philippines devider Luzon devider 11 Pangasinan products featured at IFEX

11 Pangasinan products featured at IFEX

Published Jun 2, 2025 12:59 pm  |  Updated Jun 2, 2025 01:05 pm
LINGAYEN, Pangasinan – Eleven Pangasinan products were featured in the three-day International Food Expo (IFEX) 2025 at the World Trade Center Metro Manila in Pasay City from May 22 to 24.
PANGASINAN Gov. Ramon Guico visits a provincial exhibitor at the recent IFEX expo.
PANGASINAN Gov. Ramon Guico visits a provincial exhibitor at the recent IFEX expo.
They showcased their products in the country’s premier trade promotions program that aims to foster innovation in the food industry by bringing together local and international food, beverage, and ingredient industry players.
Exhibitors were Hou Yang Food Corp. (bangus and chicken karaage); Elisha Bay Dagupan Bangus and Seafood (processed bangus); Mama Cili Enterprises (bottled processed bangus);
Dimalupig and Gabriele Food Products Trading (sugarcane vinegar); Bernal Bagoong (bagoong products); Abundance Agri Tourism and Training Center Inc. (organic agriculture products); Bantog Samahang Nayon MPC (dairy products); Nutridense Food Manufacturing Corp. (ready to eat complimentary and fortified foods), and first-time exhibitors Rotico Food Products (Romana peanut brittle); Eldica Seafood Processing (processed bangus), and Anjo Farms Inc. (processed bangus).
Gov. Ramon V. Guico III has been supporting the best local products since he assumed office in July 2022. He expressed desire to revitalize the province’s renowned 3Bs – bangus, bagoong, and bucayo.
In his second term, the provincial government will further intensify its drive in promoting not just local products but also the best tourism sites in Pangasinan.
An exhibitor proudly expressed the quality of her product.
“Romana is known for quality. Lahat ng niluluto namin, quality (We cook them, they are quality),” Maria Isabela Mendoza, production manager of Rotico Food Product and wife of former second district board member Von Mark Mendoza, said.
Romana peanut brittle has gained popularity and considered an heirloom local product.
In 2023, the provincial government, through the Provincial Economic Development and Investment Promotion Office (PEDIPO), partnered with Dr. Arlyn Grace V. Guico, founding president of Project Abound and mother of the governor, to enable some of Pangasinan’s export-quality locally manufactured products to join the exhibition.
The provincial board has crafted two ordinances – the establishment of a Micro, Small, and Medium Enterprises (MSMEs) Trade, Investment, and Exposition Center in Pangasinan and institutionalizing the participation of local MSMEs in the Manila Fame, the IFEX activities, and other similar trade expositions.
“Napakasaya na makasali sa IFEX. Malaking tulong ito para makilala ang Eldica internationally (It is fun to join the IFEX. This is a big help in introducing Eldica internationally),” said Belma T. Carrera, Eldica Seafood Processing chief executive officer who expressed excitement in joining the exhibit for the first time.

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