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Manila Bulletin devider Entertainment devider Celebrities devider GOSSIP GIRL: Chitchatting with Chito Samontina

GOSSIP GIRL: Chitchatting with Chito Samontina

Published May 20, 2025 08:12 am
Chito Samontina

Here’s something for all aspiring content creators out there: remember, sometimes, the key to success is to be authentic. 

Meet Chito Samontina. On Facebook alone, Chito boasts over 3.5 million followers. His YouTube channel has around 889K subscribers, and his TikTok? A whopping 450K followers. That's not just influence; that's a digital barangay! 

Recently, Chito shared how fellow Bisaya television host and comedic actress Melai Cantiveros has been an inspiration to him. In an interview on ABS-CBN, he expressed admiration for Melai's authenticity and humor, qualities that resonate with his approach to content creation.  

In addition to his online presence, Chito has been expanding his reach through television. He recently participated in an acting challenge with Melai on the show "Kuan On One," showcasing his versatility and willingness to explore new avenues in entertainment.

I was able to interview Chito when we co-hosted a big event in Davao recently, and I asked him how a BPO professional became the 'King of Bisaya Talk.  Chito's journey is a testament to embracing one's roots and sharing them with the world.  

“Before the vlogs, I was navigating the corporate maze as an American Accent Trainer and later as a Corporate Communications professional in various BPO companies. Picture me in a tie, teaching 'How now brown cow' with a Bisaya accent. Just kidding. You know us, Bisaya, English is our strong suit, but not Tagalog. Baliko na tayo diyan. I  lived in Quezon City. My entire journey took me from the bustling streets of Manila to the serene beach vibes of Davao. Of course, I will choose Davao. This is my hometown, and there’s no place like home.

It was 2016 when my life took a turn. I uploaded a video meant just for friends. But the internet had other plans. I suppose my Bisaya parodies were relatable to us Bisaya people, as they resonated with many. By 2022, I launched 'CHITchat, Ato Ni!', a talk show that became the go-to platform for Bisaya stories and voices. I left the BPO industry and discovered my passion for vlogging. Beyond the laughs and likes, my true passion lies in promoting the Bisaya dialect. Through my content, I showcase the richness of the Bisaya culture, proving that our language is not just for everyday conversations but also storytelling, humor, and inspiration," Chito tells Gossip Girl. 

Chito's commitment to promoting the Bisaya dialect remains unwavering. Through his content, he continues to highlight the richness of Bisaya culture, encouraging others to embrace and celebrate their heritage. 

With his growing influence and dedication to his craft, Chito stands as a testament to the power of authenticity and cultural pride in the digital age.

Related Tags

Chito Samontina TikTok Melai Cantiveros
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