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TCL rolls out the Cool Truck

Published May 15, 2025 02:38 pm

Continuing its rollout to next week, the TCL Cool Truck will head out to the Trinoma Mall next week. 

The TCL Cool Truck is designed to showcase the TCL FreshIN 3.0 inverter AC in both a home setting and an office space.

As of now, and until May 17, the Cool Truck is at Fort Santiago, Intramuros.

TCL Brand Manager Joseph Cernitchez said: "The TCL Cool Truck was our way of meeting Filipinos where they are, right in the middle of this record-breaking heat. We wanted people to experience firsthand how our air conditioning technology delivers real comfort, not just in showrooms, but in everyday spaces. By creating a cool, welcoming environment on wheels, we gave visitors a refreshing escape and a clear sense of how TCL provides practical, energy-efficient relief when it’s needed most. By featuring FreshIN 3.0 in action, especially its offline voice command control, we're offering a real solution to beat the summer heat while reinforcing TCL’s commitment to smart, convenient, and refreshing living.”

The TCL Cool Truck is more than an exhibit for the ACs. It’s designed as a co-working space with free WiFi. So pack your stuff and check out the place as TCL passively convinces you to also check out their ACs, and maybe get one for your own home or home office.

The FreshIN 3.0 features offline voice control, which allows you to control the AC with your voice, and without having it connected to the internet. It also has what TCL calls QuadruPuri Filters to clean the air around you. Also, TCL boasts T-AI, it’s energy saving tech, which they say you can save up to 37% of AC cost.

TCL is a fast rising star in smart technologies. Aside from their ACs, they have a range of televisions that are capturing the cinema experience. Do check them out when hunting for the next home upgrade.

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