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Manila Bulletin devider Lifestyle devider Luminaries and Life devider This brand takes home three golds at the 2025 Reader's Digest Trusted Brand Awards

This brand takes home three golds at the 2025 Reader's Digest Trusted Brand Awards

For the fifth consecutive year, Panasonic brought home the gold in various categories

Published May 13, 2025 05:44 pm
Committed to its century-long pursuit of excellence, Panasonic continues to earn both consumer trust and acclaim, securing three Gold Awards at the recent 2025 Reader’s Digest Trusted Brand Awards.
For the fifth consecutive year, Panasonic brought home the gold in various categories: Refrigerators, Washing Machines, and Air Conditioners, among others.
“It’s a validation of what the brand calls ‘true Japanese excellence’—Panasonic’s century-long innovation that has shaped the way homes are built, families are cared for, and lives are lived,” said Satoshi Kono, Vice President and Chief Operating Officer of Panasonic Philippines. “Since 2021, our consumers—the ultimate judges in this 100-percent consumer-voted award—have reaffirmed their trust in Panasonic year after year.”
Panasonic Refrigerators have consistently earned recognition from the Reader’s Digest Trusted Brand Awards, reflecting the company’s commitment to quality and innovation. Built with modern households in mind, these refrigerators bring everyday convenience into the kitchen. With AI ECONAVI, smart sensors automatically adjust cooling based on your daily habits. Whether people open and close the fridge several times a day, this helps save energy while keeping food fresh. Prime Fresh gently soft-freezes meat and seafood at around -3°C, allowing users to skip the thawing process and go straight to cooking—perfect for busy weeknight dinners. And for those who like to stock up, Prime Freeze speeds up freezing by up to five times, locking in flavor, nutrients, and texture while making meal prep easier than ever.
The same forward-thinking approach defines Panasonic Washing Machines, which are designed to keep up with the pace of everyday life—making laundry less of a chore and more of a smart, seamless experience. AI Smart Wash uses intelligent sensors to detect the size and weight of each load, automatically adjusting water levels and cycle time to help users save energy, reduce waste, and get through laundry more efficiently. The Panasonic SmartApp+ takes convenience a step further by letting users customize wash settings and monitor laundry from their phones—anytime, anywhere. And for those dealing with stubborn stains, the Water Bazooka feature delivers a powerful jet of water that blasts away even the most deep-seated dirt, giving you cleaner, more hygienic clothes with every wash.
Meanwhile, Panasonic Air Conditioners—another gold-awarded line—exemplify the shift toward healthier, smarter homes, with nanoe X technology that neutralizes pollutants. Combined with built-in Wi-Fi and the Comfort Cloud App, users gain full control over comfort and energy consumption, accessing their air conditioners via mobile devices.
A century of true Japanese excellence
In a world where trust is earned rather than given, Panasonic has remained a steady presence in households across generations.
With over 100 years of global legacy and 57 years of research and manufacturing in the Philippines, the brand has earned its place in homes through reliability, Japanese craftsmanship, and an unwavering commitment to excellence.
More than just accolades, the Reader’s Digest Gold Awards from 2021 to 2025 are a reflection of the trust Panasonic has cultivated—and continues to cultivate—among consumers over time. They are proof that the brand is the right partner for Filipino households, producing products that are a perfect fit for local needs.
Bring true Japanese excellence into your home with these trusted products.
Visit the Panasonic website, Lazada, and Shopee stores. Follow Panasonic Philippines on Facebook, Instagram, YouTube, TikTok, and Twitter/X for more stories like this.

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