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Seventeen to celebrate 10th anniversary with performance at Seoul bridge

Published May 10, 2025 12:31 am

K-pop boy band Seventeen will celebrate their 10th anniversary with a special performance to be held at Seoul’s Jamsugyo Bridge located below the famous Banpo Bridge. 

Marking the first time for a K-pop act to perform at the iconic landmark spanning the Hangang River, the K-pop icon will host an outdoor event titled “B-day Party: Burst Stage” on May 25, the eve of their fifth studio album’s release.

The livestream of the performance will also be available globally, inviting the group’s fans, Carats, around the world to join in on the highlight of their monumental celebration. 

The newly released poster for Burst Stage portrays Seventeen’s fiery birthday party with blazing flames and bold visuals, teasing a stage more electrifying than ever. 

In addition, Seventeen will also be greeting global audiences through a new variety show, “Nana bnb with Seventeen,” teaming up once again with renowned producer Na Yeong-seok, who is behind a series of hits such as “2 Days & 1 Night,” “Grandpas Over Flowers,” “New Journey to the West,” and “Youn's Kitchen.” 

Unfolding the group’s four-day, three-night stay with producer Na, the show (ON-AIR ver.) is set to be streamed in 78 countries and regions across Asia, the US, and Europe via platforms including Lemino, KOCOWA+, and Channel K starting June 2. Full versions featuring extended footage will be available worldwide exclusively on Weverse.

Seventeen and the Jamsugyo Bridge (Pledis Entertainment, Seoul Metropolitan Government)

In the lead-up to the release of Seventeen’s upcoming album, “Happy Burstday,” the infinite reinventors unveiled a trilogy of concept series that chronicle their journey into a new chapter: 

NEW ESCAPE depicts intended disappearance, with the members vanishing mysteriously among cryptic messages and suspenseful visuals; NEW MYSELF illustrates the band’s transformation and self-reinvention, offering imagery of their metamorphosis from cocoons amid rhythmic movements and heartbeat sounds; and NEW BURSTDAY presents Seventeen’s dramatic rebirth through vivid styling, symbolic scars and resolute expressions, exuding a cult film-like atmosphere. The rollout has left global fans intrigued to uncover the deeper storyline woven throughout the album.

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