Sustainable and purposeful travel
Travelers don’t just want to visit new places, they want to have meaningful experiences that make them feel like they’re doing something good for the world. This includes volunteer tourism, educational tours, and eco-friendly trips. You can check out GetYourGuide or Airbnb Experiences to help filter your requirements.
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If you’re up for it, a trip to Verde Island Passage, often referred to as the "Amazon of the Seas," can give you a chance to participate in coral reef restoration projects and learn about marine conservation. This supports the preservation of one of the world’s most biodiverse marine ecosystems.
A true time out
Wellness and health-focused vacations should have been the norm, instead of stressful, jampacked trips. The wellness tourism industry is no longer just fancy spa retreats—it now runs the whole gamut of comprehensive health experiences that include meditation packages in Thailand, healthy cooking food trips in Italy, and even just an organic farm staycation. People are so wound up with the challenges of modern-day life they badly need these wellness trips.
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San Benito Farm in Batangas offers wellness retreats focusing on holistic health, including detox programs, yoga, meditation, and plant-based cuisine. It’s a go-to destination for Filipinos seeking rejuvenation and well-being.
Off-the-beaten path
Instead of trying to fight for elbow room in famous and crowded destinations, travelers have wisened up and are choosing what’s called as "detour destinations"—lesser-known areas that offer unique cultural and natural attractions. It offers not just breathing space but authentic experiences.
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Samar is possibly one of the biggest hidden treasures of this country, with its majestic and untouched beauty. Sohoton Caves and Natural Bridge Park are considered hidden gem for adventurers. Samar offers a landscape of unique limestone formations, pristine waters, and a chance to experience nature away from the crowds.
4. Tech-enhanced travel planning
Thanks to AI, and ChatGPT, we can now get help planning itineraries from technology. Specific, and easily adaptable, AI has revolutionalized travel planning, making the planning process more efficient and tailored to individual preferences.
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Apps like Klook and GetYourGuide allows users to book activities, tours, and attractions in destinations like Boracay, Cebu, and Palawan with just a few clicks.
Cultural tourism
There is a growing interest in travel experiences centered around cultural events, natural phenomena, and popular media. This includes trips planned to witness celestial events, visits to filming locations of favorite TV shows or movies ("set-jetting"), and participation in local festivals, reflecting a desire for immersive and culturally rich experiences.
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Attending fiestas and festivals like Kadayawan of Davao City, which celebrates the Lumads who make up the 11 tribes of the city, draws cultural enthusiasts from all over the country to experience its vibrant street dances, elaborate costumes, and celebration of heritage.
The all-inclusive travel
All-inclusive vacations are experiencing a resurgence, particularly among younger travelers seeking hassle-free and cost-effective options. These packages offer convenience and predictability, catering to the desire for streamlined travel experiences.
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Set in a pristine marine sanctuary in Northeastern Palawan, Banwa Private Island boasts stunning beachfront villas wrapped in the shade of palm trees and tucked in lush vegetation. Architecturally designed to sit in harmony with nature, each villa truly offers the luxury of space for a pure tropical hideaway. Wake up to the gentle hum of the waves, with the sun gleaming through the private veranda offering unobstructed views of the endless turquoise waters.
Road trips
Road trips are fast, easy, cheap, and extremely liberating, plus, hello, sound trip, making it the favored mode of travel, with many travelers opting to explore domestic destinations by car. This trend is expected to continue, driven by the flexibility and control that road travel offers, as well as a renewed interest in discovering local attractions.
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The Cebu-Bohol Road Trip Circuit is gaining attention among Filipino travelers. The itinerary includes ferry crossings, visits to Chocolate Hills, Loboc River, and Panglao’s white sand beaches, showcasing both scenic and cultural highlights. The highway between Bukidnon and Davao is one of the most scenic drives in the country, and so are the roads going to Tanay, Rizal and Quezon province.