Honda Cars Philippines, Inc. (HCPI) inaugurated its new training center and parts warehouse, located at its Sta. Rosa office. Plans for the facility's transformation began last September 2023. This was part of HCPI’s vision to continuously provide the best quality service for customers through the empowerment and support of its dealer partners.
Present at the event were Asian Honda’s General Manager for Customer Service, Toru Chiba, Honda Logistics Philippines management, Honda Cars Dealership partners, and representatives from Dualtech school. HCPI management and associates were also in attendance to give their full support.
The inauguration started with important messages from Edipollo Anastacio (HCPI General Manager of Customer Service), Toru Chiba (Asian Honda General Manager of Customer Service), and Rie Miyake (HCPI President). This was followed by the official opening of the training center and parts warehouse with a ribbon-cutting ceremony and a brief walkaround of the new facilities.
The new Service Training Center matches the standard set by HCPI for its dealerships. It includes a Honda workshop and an official Honda Merchandise Display Center. It is also the home of interactive technician training, enhanced by the latest technology for body and paint tools, and equipment. This includes a body aligner and a paint booth, meeting Honda Motor standards.
The layout of the training center has adapted to its Active Reception Process. This enables the dealer frontliners to have realistic and hands-on training that will help them provide a more meaningful aftersales experience for customers. This helps the brand in its initiative to provide not only quality products, but services as well.
The parts warehouse, on the other hand, is a product of HCPI’s partnership with Honda Logistics Philippines. This results in more efficient warehousing capabilities. It features the latest design of storage tools and racks, including equipment like an order picker. This provides dealer partners with easier access to Honda Genuine Parts and Accessories.
“We at Honda always want to put our best foot forward for our customers. This includes providing not only quality products, but quality service as well. By having a new, centralized training center with advanced amenities, we can provide better support for our dealer frontliners,” said HCPI president, Rie Miyake.