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Manila Bulletin devider Business devider The Stock Market devider Figaro Group's pizza sales soar 63% to P1.2 billion on GrabFood

Figaro Group's pizza sales soar 63% to P1.2 billion on GrabFood

Published Jul 30, 2024 12:29 am

Angel’s Pizza, the fastest-growing pizza chain of the Figaro Coffee Group, reported P1.2 billion in sales on GrabFood during the first half of 2024, with over 925 thousand transactions, up 63 percent from the same period last year.

In a disclosure to the Philippine Stock Exchange (PSE), the firm said this showcases the brand's strong post-pandemic recovery and sustained delivery business on the leading on-demand delivery platform. 

This growth was driven by a strong collaboration with Grab, successful campaigns, and innovative solutions such as GrabUnlimited Deals.

Angel’s Pizza is part of GrabFood Signatures, a community of merchant partners exclusive to the Grab platform. 

As a GrabFood Signatures merchant-partner, Angel’s Pizza gets access to exclusive marketing and promo mileages that put them front and center during platform campaigns, leading to unparalleled user and transaction growth.

In Metro Manila, Angel’s Pizza experienced a 53 percent year-to-year sales growth on the GrabFood platform. In the provincial areas, Angel’s Pizza achieved a rapid 151 percent year-to-year sales growth. 

These figures affirm Angel’s Pizza as a strong pizza brand that customers keep coming back to on the GrabFood platform.

"We are incredibly proud of the progress Angel’s Pizza has made. Achieving P1.2 billion in sales on Grab in the first half of 2024 is a monumental milestone that reflects our dedication to providing high-quality products and excellent service to our customers,” said Figaro Coffee Group Chairman Justin Liu. 

He added that “as a long-time partner of Grab, we affirm our continuous and strong relationship which gives us more excitement towards future growth and innovation together.” 

FCG Director for Brand and Partnership Ace Azarraga noted that "this significant growth is a result of our strategic partnerships and relentless focus on innovation and customer satisfaction. We thank Grab and our loyal customers for their continued support and trust in Angel’s Pizza." 

Grab Philippines Director for Deliveries and Strategy Greg Camacho said “the success of Angel’s Pizza attests to the positive impact of collaboration between GrabFood and its merchant-partners, and we are glad to be part of their growth story.” 

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Justin Liu Figaro Coffee Group Inc.
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