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Kim Chiu educates women on menstrual hygiene

Entertainment | Celebrities

Kim Chiu educates women on menstrual hygiene

By Robert Requintina

At A Glance

The brand also supported various organizations dedicated to women's care across the Philippines.

Kim Chiu (left) and Aileen Choi Go, Megasoft’s Vice President

Kapamilya star Kim Chiu has renewed her partnership with Megasoft Hygienic Products Inc. in educating women about menstrual hygiene.

This year also marks the 24th anniversary of Megasoft Hygienic Products Inc., the trusted name behind the Sisters Napkins and Pantyliners.

In celebration of this milestone, Megasoft unveiled a fresh new packaging design for its pioneer product line, Sisters Napkins and Pantyliners, during a launch held at Romulo’s Café last June 5.

The event was graced by Aileen Choi Go, Megasoft’s Vice President, and Kim. Asked what made Megasoft renew the partnership, Ms. Aileen replied: "Kim kasi has the values that Sisters celebrate. She's very hard working -- as seen from her projects, but at the same time, we see her fun side. She's also very grounded and never forgets to take care of herself. (These are) admirable qualities that we all look up to in a sister."

Kim Chiu likewise expressed her gratitude for the renewal: "I'm deeply honored and thankful to Megasoft for trusting and believing in me as an ambassador of Sisters. Syempre, proud ako to be an ambassador of one of the leading napkins and pantyliners na may advocacies pa to empower women. So, excited ako for another year of partnership with Sisters."

The previous year has been a remarkable journey for Kim and Megasoft through a series of successful provincial shows from Luzon to Mindanao.

The company has also taken significant steps in educating women about menstrual hygiene. This was further amplified through Kim's engaging vlog, which featured Aileen. The brand also supported various organizations dedicated to women’s care across the Philippines.

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