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Manila Bulletin devider Technews devider ShopBack's 10th Anniversary: celebrating technological innovations, rewarding online shoppers

ShopBack's 10th Anniversary: celebrating technological innovations, rewarding online shoppers

A decade of reinventing online shopping with cutting-edge technology and cashback rewards

Published Jun 5, 2024 12:44 am

At A Glance

  • ShopBack is celebrating its 10th anniversary throughout June with a series of special events and deals.
  • The app features a machine learning-powered product recommendation engine and a user-friendly interface.
  • Highlights include the "cashback rain" event, the 6.6 Mid-Year Sale, and a main birthday celebration from June 14-22.
  • ShopBack boasts over 6.5 million users in the Philippines.
  • Special offers include cashback rewards, exclusive vouchers, and a chance to win 24K gold.
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ShopBack is a technological pioneer in the Asia-Pacific and the Philippines, revolutionizing online shopping and rewards. The app has many features, including a machine learning-powered product recommendation engine. This technology tailors suggestions based on user data, potentially enhancing shopping experiences and cashback earnings. The app's interface and navigation prioritize ease of use, allowing users to navigate deals, compare prices, and redeem rewards from partner merchants. Multiple payment options are supported, contributing to a streamlined shopping process. ShopBack's ongoing technological development reflects its commitment to remaining competitive in the evolving digital marketplace.

ShopBack is commemorating its 10th anniversary this June with a month-long celebration. The company, which boasts over 6.5 million users in the Philippines alone, offers a series of events and deals to mark the occasion.

The festivities kicked off on June 1 with a "cashback rain" event at Ayala Malls Manila Bay, where hundreds of shoppers received cashback rewards. The celebration continues throughout June with the 6.6 Mid-Year Sale and a main birthday event from June 14-22. During this period, ShopBack users can enjoy special deals across various categories, including travel, fashion, food, and marketplaces.

Some highlights include exclusive voucher drops from Lazada, up to 20% cashback on Zalora during their Big Fashion Sale, and a chance to win 24K gold by making three transactions across different categories.

Several partner brands also participate in the celebration, offering perks such as free meal vouchers from KFC, free Havaianas for the first 50 ShopBack users at their BGC branch on June 15, and a special 10th Anniversary design collaboration with INSPI.

Timothy Tuason, Commercial Director for ShopBack Philippines, expressed his gratitude to the company's loyal users and emphasized the effort to secure the best deals for this birthday celebration.

ShopBack's 10th-anniversary campaign aims to thank users for their continued support and provide a truly rewarding shopping experience. The company is confident that the extensive range of deals and exciting events will make this celebration memorable.

Ten years of creating a rewarding experience for users

ShopBack's vision is to be the most rewarding way to shop. By offering cashback on every transaction, users can enjoy significant savings, allowing them to shop even more.

Justine Victoria discovered ShopBack in 2022, initially creating an account while in Singapore and then another upon returning to the Philippines. "I was able to withdraw ₱500,000 and bought two Vespa motorcycles," she says.

Justine Victoria.jpg

MJ Aoki, another ShopBack user, utilizes the platform for travel bookings. "If you're going to make a purchase, you might as well get some money back," she says. MJ has accumulated over ₱58,000 in cashback from her transactions.


ShopBack Philippines launched its 10th birthday celebration with a "cashback rain" activation on June 1. In partnership with Ayala Malls Manila Bay, users experienced over ₱50,000 worth of cashback literally raining down on them. Hundreds of mall-goers were rewarded with cashback, eventually credited to their accounts.

Money Rain 3.jpg

 
ShopBack's 10th Birthday campaign runs throughout the entire month, beginning with the 6.6 Mid-Year Sale and leading up to the main birthday celebration from June 14-22. Each category—travel, fashion, food, and marketplaces—will feature special highlight deals during this period.

The top prize for users is a chance to win 24K gold by making three transactions across three categories. Additionally, a month-long rewards page will feature exclusive vouchers and challenges, enabling users to earn instant cashback through simple actions. Some of the top deals include exclusive voucher drops from Lazada, up to 10% cashback on Nike purchases during both the 6.6 and Birthday sales, up to 20% cashback on Zalora during their Birthday and Big Fashion Sale, up to 14% cashback on Klook for both 6.6 and Birthday events, and a generous 25%-30% cashback on Puma during both the 6.6 and Birthday celebrations.


Several partner brands are also on board to offer exciting perks to ShopBack users. KFC is giving away thousands of meal vouchers and awarding two winners a year's supply of free chicken. Ayala Malls Manila Bay, the official mall partner, will have activations throughout June. Havaianas will provide free pairs of sandals to the first 50 ShopBack users who visit their BGC branch on June 15. SEAOIL is offering PHP 20,000 in free gas vouchers to ShopBack users, with an offline giveaway on June 14 at their C5 branch. INSPI is launching a special 10th Anniversary design collaboration available in their online store.

Timothy Tuason, Commercial Director for PH, says: "This campaign is our way of thanking our loyal users for their years of support. We've worked hard to secure the best deals, making this birthday celebration truly rewarding for them. We hope they are excited!"

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