Beautéderm founder Rhea Tan inspires Binibining Pilipinas 2024 hopefuls
At A Glance
- On May 22, key executives from the Bb. Pilipinas organization visited the Beautéderm Headquarters to officially sign their partnership with Tan.

ANGELES CITY - Beautéderm founder Rhea Anicoche-Tan has again teamed up with the prestigious national beauty pageant, Binibining Pilipinas, following a successful collaboration last year.
Tan welcomed the candidates for Bb. Pilipinas 2024 as they entered her impressive seven-story Beautéderm Building in Angeles City, Pampanga on June 14. This underscores her commitment to guiding young Filipinas in entrepreneurship and self-care.
Several candidates, including Bb, were present at this momentous event. Baguio, Bb. Quezon City, Bb. Bacolod City, Bb. Zamboanga City, Bb. Batangas City, and Bb. Negros Occidental, who had the opportunity to engage with Tan and learn from her extensive experience in the beauty and wellness industry.
“I hope this partnership will inspire and empower Filipinas across the country to feel confident and beautiful in their skin and whatever career path they choose," Tan expressed passionately.

She added, "The Binibining Pilipinas organization has been helping women for so many years. I’m grateful for this partnership, which celebrates talented, smart, and beautiful Filipinas. These young women may find inspiration and lessons from what I went through in my business journey. I am willing to share what I can and impart guidance."
On May 22, key executives from the Bb. Pilipinas organization visited the Beautéderm Headquarters to officially sign their partnership with Tan. This collaboration marks another significant chapter in supporting and uplifting Filipina women.
During the event, Tan made an exciting announcement: the winner of the Ms. Beautéderm title will receive P500,000 worth of Beautéderm products to kickstart their business and P150,000 in cash on coronation night.
"For the Ms. Beautéderm title, we want a proud Filipina who is aspirational, confident, and has a heart for others. We cannot wait to crown Ms. Beautéderm on the coronation," she enthused.

This partnership between Beautéderm and Binibining Pilipinas highlights the synergy between beauty and business and emphasizes the importance of empowering women to achieve their dreams.
The 60th Binibining Pilipinas coronation night will be held at the Araneta Coliseum on July 7, with Beautéderm proudly serving as the official skincare partner.