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Manila Bulletin devider Business devider The Stock Market devider CLI opens P2-B hotel in Bacolod

CLI opens P2-B hotel in Bacolod

Published Jun 14, 2024 05:19 am

VisMin developer Cebu Landmasters Inc. (CLI) has opened the P2 billion Citadines Bacolod City, its first hotel outside Cebu City and the largest international hotel in Negros.

In a disclosure to the Philippine Stock Exchange (PSE), the firm said it is expanding its footprint in the Visayas and Mindanao (VisMin) tourism industry with the opening of the new 200-room hotel. 

CLI noted that the tourism sector in VisMin is on the upswing and the firm stands to benefit from this growth with six more hotels to be launched in the next two years.

Jose Soberano III.jpg
CLI Chairman and CEO Jose Soberano III

"We are expecting our hospitality business to rise as we now have over 1700 keys in our portfolio. Our hotels are already performing well as of the first quarter of 2024, with a revenue surge of 37% year-on-year," said CLI Chairman and CEO Jose Soberano III. 

He added that “the launch of Citadines Bacolod City, in addition to our three operational hotels in Cebu, will definitely reinforce this growth.”

Operated by The Ascott Limited, Citadines Bacolod City is a project of CCLI Premier Hotels, a joint venture between CLI and Capitaine Inc. 

“We are excited for the opening of the largest international hotel in Bacolod City that features five amenity areas and five food and beverage outlets. Citadines Bacolod City also has a business lounge and meeting rooms for conferences,” said Mathias Bergundthal, Director of Asset of CLI Hotels and Resorts, the CLI subsidiary that manages the company’s hospitality portfolio.

Citadines Bacolod City has a 1,000-sqm convention center with a pillarless ballroom perfect for corporate or non-commercial gatherings. 

“Our ballroom can accommodate up to 650 heads and we will already be accepting MICE event bookings starting in July 2024,” said Bergunthal.

Located strategically along Lacson Avenue, Citadines Bacolod City is just 30 minutes away from the Bacolod-Silay airport and the North Bus Terminal. It is also very close to all major tourist attractions and go-to places in Bacolod.

CLI has three operational hotels in Cebu City, namely: Citadines Cebu City with 180 rooms, lyf Cebu City with 159 rooms, and The Pad Co-Living with 258 rooms. 

The listed company is also set to complete Citadines Paragon Davao with 263 rooms and Radisson Red with 144 rooms by the end of 2024. Construction and development is underway for Sofitel Cebu City, Abaca Resort Mactan, Mercure Cebu Downtown and Magspeak Mountain Resort & Villas.

“We now have four operational hotels and six are to be opened in the next two years. All of these 10 CLI hotels in key areas in VisMin are poised to drive future hospitality revenue growth for the company,” Bergundthal said.

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