Filinvest boosting hospitality business


Filinvest Hospitality Corporation, the hospitality arm of Gotianun-led Filinvest Development Corporation, is beefing up its portfolio by enhancing its established hotel brands and introducing new hotel and food and beverage (F&B) offerings.

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Francis Gotianun is the Senior Vice President of Filinvest Hospitality Corporation, a subsidiary of Filinvest Development Corporation (FDC). He is also part of the current FDC Board of Director, first elected in 2022.

“After a strong 2023, we’re confident in full tourism recovery in 2024, showcasing the lasting appeal of the Philippines,” said FHC’s First Senior Vice President Francis Gotianun. 

In 2023, FHC achieved a notable 48 percent revenue increase to P2.9 billion, driven by better occupancy rates, higher average room rates, and increased contributions from its F&B outlets. 

Gotianun noted that, “As the Filinvest Group sets its sights on faster growth and making a positive impact on Philippine tourism and nation-building, our hospitality business aims to be a significant contributor to its overall plan.”

Filinvest’s hospitality portfolio caters to a diverse range of travel preferences. It manages seven hotels ranging from high-end five-star properties under the Crimson brand to Quest hotels and Timberland which serve the mid-priced leisure markets.

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An artist render of Grafik Pine House Baguio, located at Camp John Hay, designed to offer a new perspective of Filipino hospitality. The building's structural phase has been completed and is now scheduled to have a topping off ceremony this June 2024.  

Filinvest Hospitality is also finishing the first of its new line of hotels called Grafik Hotel Collection. 

Set to launch in the first quarter of 2025, Grafik Pine House Baguio, the first property in the collection, is built on a 5,700-square-meter property within Camp John Hay and features more than 200 rooms, various dining outlets, a spa, and meeting areas.

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Crimson Mactan recently underwent a renovation, enhancing its facilities. As seen in the photo is the newly renovated Azure Beach Club where guests can enjoy ocean views, cocktails and Asian international cuisine. 

Crimson Mactan has ongoing renovations to improve the services and facilities offered. Among its new offerings is the Azure Beach Club, a modern beachfront space that allows for sophisticated escapism while listening to music and enjoying cocktail concoctions. 

In addition, the hotel opened an authentic Japanese restaurant, Aka, that offers omakase, kaiseki and ala carte menu. At Aka, Chef Naoki Eguchi, showcases the art of Japanese gastronomy, captivating diners with his precise techniques and devotion to uncovering the essence of Japanese flavors.

Quest Hotel, which has branches in Cebu, Clark and Tagaytay, continues to be a primary destination for Meetings, Incentives, Conventions and Exhibition events, offering complete facilities and personalized service tailored to the needs of business groups. 

In the first quarter of 2024, Timberland Highlands Resort opened a new bike park, catering to mountain bike enthusiasts and those seeking to experience nature within the city.  

On the F&B front, Filinvest Hospitality is growing its cafe restaurant, Baker J, offering authentic Parisien-baked pastries and expertly-crafted coffee accompanied with a diverse range of plated dishes. Currently, it has five branches located in Alabang, Clark, Tagaytay, Taguig and Rizal.

As it grows, Filinvest Hospitality ensures its developments and operations adhere to best practices in sustainability.  Filinvest hotels feature green building designs such as double glazing, water-efficient fixtures, energy monitoring, and natural lighting. 

Filinvest Hospitality plays a crucial role in the broader strategy of the Filinvest Group, which is focused on achieving accelerated growth to proactively contribute to the Philippine economy.