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Manila Bulletin devider Property and Living devider PH's Upper Room Realty, SG's APAC Realty ink partnership

PH's Upper Room Realty, SG's APAC Realty ink partnership

Introducing Era Philippines

Published May 11, 2024 07:45 am
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Johann Garcia, CEO of Era Philippines; Wealth Gillego, Chairman of Era Philippines; Marcus Chu, CEO of APAC Realty and Era Asia Pacific; and Poh Chee Yong, CFO of ERA Asia Pacific

APAC Realty, a real estate services provider in Singapore operating under the Era brand, signed a partnership alliance agreement with Upper Room Realty Philippines. The partnership formed Era Philippines, marking a significant shift in the country’s property landscape. With this move, Era Philippines introduces an expansive regional network, enhancing access to investment opportunities, brokerage services, and essential valuations.

The launch event took place at Manila House in Taguig City on May 4, 2024. It was led by Johann Garcia, CEO of Era Philippines; Wealth Gillego, Chairman of Era Philippines; Marcus Chu, CEO of APAC Realty and Era Asia Pacific; and Poh Chee Yong, CFO of ERA Asia Pacific.

The deal positions the Philippines as the 13th country in APAC Realty's Asia Pacific portfolio and the 40th globally. It grants Upper Room Realty the authority to establish and manage Era member broker offices in Metro Manila for an initial term of 15 years.

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Era Philippines Chief Agency Officer Bobby Kok explained the franchise's thrusts, highlighting the company’s initial focus on residential developments such as condominiums, apartments, strata townhouses, and houses and lots.

“Over time, we have witnessed the vast potential of the Philippines, and we are determined to see it soar to new heights of success,” Kok said. “We envision the Philippines not only as a thriving market but also as a global trading post, connecting diverse economies and cultures. We are fully committed to leveraging this opportunity to create a dynamic global marketplace.”

Brokers and professionals of Era Philippines stand to benefit from training, research access, data and insights, market trends, and more. Moreover, favorable commission terms are outlined for members who pursue a dual career roadmap in both sales and leadership.

Related Tags

MBPropertyLiving Johann Garcia Wealth Gillego Marcus Chu Poh Chee Yong Bobby Kok APAC Realty Era Philippines
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