Sixty years ago, Ford unveiled the original Mustang at the World’s Fair in New York. It has sold more than 10 million units since and has been the world’s best-selling sports car for more than a decade now.
As part of simultaneous celebrations all around the world, Ford Philippines celebrated the 60 years since the birth of an automotive legend by bringing together members of the Mustang Club Philippines, the Mustang Enthusiasts Philippines, and Mustang owners and fans for an anniversary meet-up at the historic Palacio de Memoria in Parañaque. Being dedicated fans of the historic vehicle, there could be no better surprise for them than an exclusive first look at the all-new Mustang slated to be launched in the country in May 2024.
Owners brought their prized muscle cars to form a spectacular display of Mustangs that showcased the sports coupe’s storied evolution through the years. Of the classic models in attendance, the oldest were a 1965 Fastback which captivated onlookers with its sleek silhouette and a 1965 Shelby with its unmistakable engine roar emblematic of the pony power that the Ford Mustang is known for.
As a bonus for event attendees, an exclusive peek at the seventh generation all-new Mustang brought the majestic machine’s 60-year legacy full circle as guests got to see the latest addition to the iconic lineup up close in all its stylish glory. Jim Owens, GTD Mustang Brand Manager, also joined the festivities virtually to share his stories and experiences about the development of Mustang through the years.
As part of Mustang’s 60th anniversary, Ford also debuted a special Vermillion Red and Ebony Black logo, inspired by the badging and wheel center caps on the Mustang that debuted at the 1964 World’s Fair, at the New York Auto Show.
All-new Mustang coming soon
The legend of the Mustang will continue with the all-new model that promises to continue to deliver freedom, passion, and the thrill of the open road.
The coming all-new Mustang will be offered in a choice of two engines. The first is a 5.0LTi-VCT V8 engine that’s mated to a 10-speed SelectShift automatic transmission capable of producing 493-PS of power and 567-Nm of torque, available as the GT Premium Fastback.
The second is an EcoBoost Premium Fastback variant, with a 2.3L EcoBoost engine mated to a 10-Speed SelectShift automatic transmission capable of producing 319-PS of power and 475-Nm of torque.
Naturally, part of the vehicle’s appeal is the sound, now enhanced by a quad tip exhaust with Active Valve Functionality that lets the driver control the volume of the engine growl.
In both models, drivers will have selectable drive modes: Normal, Sport, Slippery, Custom, Track, and Drag Strip.
Previously available to the GT Premium variant only, both variants will now have a MagneRide Damping System that has sophisticated control strategies that increase comfort while expanding the performance limits of the sports coupe, coupled with durable Brembo brakes. The vehicle will roll on 19-inch Aluminum Wheels with unique designs for each variant.
Inside, the Mustang is fitted with Recaro leather-trimmed sport seats and soft touch accents all around. Drivers get a 12-inch digital cluster that provides real-time information without being distracting. The center screen is a Magnesium Framed 13-inch Colored Center Display. It’s powered by SYNC4 and has enhanced voice recognition and wireless mobile charging.
Safety has also been upgraded with features like Ford Co-Pilot360 technology with tech like Blind Spot Information System (BLIS) with Cross Traffic Alert and Braking, Auto High Beam Headlights, Post Impact Braking, and Adaptive Cruise Control with Stop & Go and Lane Centering Assist function. In addition, the Mustang also has Pre-Collision Assist with Automatic Emergency Braking (AEB) and Evasive Steer Assist that alert and assists the driver if a potential collision is detected.
Customers can also connect with their Mustang through the FordPass app. Through the phone, they can check on certain aspects like oil life, vehicle status, and vehicle location.
“The Mustang has undergone evolution over the last six decades, but one thing remains the same – the Mustang’s unparalleled driving performance that represents the spirit of freedom, passion, and innovation. We are thrilled to join the global celebration of Mustang’s 60th anniversary, but most of all, we are excited to open the next chapter for this icon with the launch of the All-New Mustang in the Philippines in May,” said Mike Breen, managing director, Ford Philippines.
Interested buyers can reserve the all-new, seventh generation Mustang today by logging on Ford’s online reservation portal at ford.to/ReserveAllNewMustang.