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Manila Bulletin devider Drive devider Ferrari opens new official dealership in Greenhills

Ferrari opens new official dealership in Greenhills

Velocita Motors inaugurates permanent home

Published Apr 22, 2024 02:12 am

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Ferrari has opened its new permanent home in a state-of-the-art facility in Connecticut Street, in San Juan City. Operated by Ferrari's official importer and distributor in the Philippines, Velocita Motors, Inc., the showroom is envisioned as a dynamic community hub where Ferrari owners can celebrate their shared passion for the brand and foster connections among fellow enthusiasts.

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The showroom features interactive displays that bring dream Ferraris to life. A luxurious lounge offers a space to unwind. Configuration rooms offer buyers the tools to craft their bespoke dream machine with a broad selection of materials.

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The showroom interior reflects Ferrari's global corporate identity, combining contemporary brand elements, traditional color palettes, and images of revered experiences.

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Velocita Motors' commitment extends beyond the showroom floor with a dedicated aftersales area that ensures every Ferrari receives the expert care it deserves. It comes with three well-equipped workbenches, a diagnostic area, and hydraulic lifts for thorough undercarriage inspections. The comprehensive service center caters to every Ferrari's needs, whether old or new, ensuring peak performance for years to come.

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The new facility underscores Maranello's belief in the significant potential of the Philippines as a growing market for timeless sports cars.

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From left: Jacob Ang, director, Velocita Motors; Ramon S. Ang, president and CEO, Velocita Motors; Luca Zanetti, head of global sales, Ferrari S.p.a.; Rocco Zamora, representative of Mayor Francis Zamora, San Juan City.

"The Philippines has a rich heritage of automotive passion, and the Ferrari community in our country is truly special. We are thrilled to inaugurate this exceptional showroom showcasing the pinnacle of automotive excellence," said Ramon S. Ang, president and CEO of Velocita Motors, Inc. "I encourage everyone to visit as this is your home as much as it is ours."

"The opening of the showroom in Manila marks a significant milestone for Ferrari's global expansion. Here, automotive enthusiasts in the Philippines will encounter a world-class environment that celebrates cutting-edge technology, timeless design, and unrivaled craftsmanship, all aimed at igniting a lifelong passion for the Ferrari dream," said Enrico Galliera, Ferrari Chief Comemrcial & Marketing officer, and President, Ferrari Far & Middle East (ad interim).

Ferrari owners are encouraged to visit the showroom located at the corner of Connecticut and Florida Street in San Juan City. The showroom and service are available from Monday to Saturday, from 8:00 a.m. until 5:00 p.m.

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