SM Development Corporation (SMDC), the residential business unit of the SM Group’s SM Prime Holdings Inc., is looking towards the provinces which offer the company strong growth potential because many areas still remain unserved.

“The regions offer strong growth potential for SM as there are still many areas left unserved,” said SM Investments Corporation President and CEO Frederic C. DyBuncio.
He added that, “As a group, we continue to venture into areas outside of the NCR with our diverse offerings including sustainable and affordable residential choices and investment opportunities for every type of resident and investor.”

“Aligned with the rest of the companies under the SM Group, we see the immense potential beyond the city centers in Metro Manila. With more developments in the provinces, these provide homes and spur foot traffic that ignite economic activity,” said SMDC President Jose Mari H. Banzon.
“We endeavor to address the housing needs of regional communities to open more opportunities for progress in the regions,” Banzon said.
As of end-2023, SMDC has more than 183,000 residential units across 67 developments nationwide. Of these, 20 residential developments are in provincial cities in Pampanga, Bulacan, Rizal, Cavite, Laguna, Iloilo, Bacolod, Cagayan de Oro and Davao.

It recently introduced Turf Residences in Biñan, Laguna and Parkville Residences in Bacolod City, Negros Occidental in 2023. These developments are accessible to SM Supermalls and transport terminals to provide convenience to residential communities.
SMDC marked its first turnover ceremony in Visayas this year with Style Residences, also its first in Mandurriao at the heart of Iloilo, one the fastest-growing provinces in the country.

Its location in the bustling City of Iloilo serves as a gateway to the neighboring prominent provinces of Negro Occidental and its highly urbanized capital Bacolod City, as well as Guimaras, Antique, and Aklan.
Also, this year, SMDC launched its first prime residential lots-only offering through Parkville in Bacolod City, a sprawling 52-hectare master-planned residential subdivision that aims to bring attainable luxury to Bacolodnons and Negrenses.