GS1 Philippines, the local barcode standards implementing body of GS1 Global, shared that it is eyeing to prepare domestic retail businesses to shift to utilizing quick response (QR) codes or 2D barcodes on products by 2027.
In a statement released on March 18, the group said that it is seeking to begin the adoption of QR codes this year since “by 2027, all retail point of sale (POS) globally are capable of reading and processing 2D barcodes powered by GS1.”
The group currently serves over merely 5,000 retailers in the Philippines, and aims to reach a total of 30,000 businesses by late 2024.
QR codes as a means of digital product labeling are cited by the group as having many advantages to better serve both consumers and retailers.
For one, QR codes are able to store product information in a single scan, enabling shoppers to access information on the physical products like ingredients, allergens, recipes, rewards, and promotions for the goods.
Additional details may also be included such as its manufacturing location, information on sustainable sourcing and recycling, and ways to reorder.
QR codes help retailers “ensure product safety, guarantee product freshness, and reduce food waste,” as well as improve inventory management, enable traceability, and simplify recall and return processes.
As it resolves to strengthen operational efficiency in the supply chain industries, the QR code can also store the product’s batch or lot number, serial number, and expiry date, along with GS1’s global trade item number.
"In the face of rapid technological advancements, it's critical that we adapt to empower the supply chain industry further. The introduction of QR code technology serves as Pandora's box, opening infinite possibilities for brands and retailers to make their operations more efficient and improve customer engagement. GS1 Philippines members pave the way in this groundbreaking transition to more efficient and robust supply chain operations," GS1 Philippines President Roberto "Bobby" Claudio said.