Fossil is setting the tone for the holidays with the launch of its Holiday 2024 collection, a celebration of timeless style and thoughtful design. Unveiled at the South Entertainment Mall of SM Mall of Asia, the collection offers a range of watches and accessories crafted to make every gift as memorable as the moment it is celebrated.
Elevate the season with signature timepieces
At the core of the collection are Fossil’s expertly designed watches. The Black and Gold Classics, with their sleek, bestselling designs, strike the perfect balance between sophistication and simplicity. These timepieces bring understated elegance to any outfit, making them an ideal choice for gifting or personal style this season.
For those seeking a bold and functional option, the Sport Tourer is the ultimate choice. Its precision Japanese chronograph, tachymeter bezel for speed measurement, and versatile strap options—bracelet, silicone, or perforated leather—combine practical features with striking design. These watches are crafted for those who embrace both adventure and style.
Bags that add character to any look
Accessories take center stage this year with Fossil’s innovative approach to leather design. Leopard print, now a new neutral, dominates the collection with pieces like the Jessie and Lennox bags. These versatile designs, available in haircalf and printed canvas, offer a fresh, modern twist on classic styles. Whether paired with casual wear or holiday party outfits, they add just the right amount of flair without overpowering the ensemble.
An event that captures the holiday spirit
The launch event created a memorable experience for attendees, blending interactive elements with Fossil’s signature style. Guests, including top influencers and style enthusiasts, explored the collection while participating in engaging activities like personalized watch engraving and a claw machine game that offered exclusive Fossil prizes.
The evening’s highlight was the introduction of Fossil’s newest brand partner, Levi Jung-Ruivivar, a world-class artistic gymnast and Olympic qualifier. Levi’s partnership reflects the brand’s commitment to celebrating individuality and excellence. Her dynamic presence and inspiring story resonated with attendees, adding a personal and aspirational element to the event.
The Fossil Holiday Pop-Up Store at the South Entertainment Mall, SM Mall of Asia, was open from Nov.14 to 27. The event offered shoppers a unique opportunity to explore Fossil's collection up close, enjoy personalized services, and bring home exclusive premium items. The festive atmosphere created a memorable shopping experience, making it easy to find the perfect gifts for loved ones.
During the pop-up event, Fossil inspired customers to give more than just presents—encouraging them to share meaningful moments and lasting memories. The Holiday 2024 collection remained available at Fossil stores and online at Fossil.com, ensuring that shoppers could continue finding meaningful gifts even after the event.
For updates on future events and collections, fans followed @Fossil on Instagram.