The Department of Trade and Industry (DTI) has released the 2024 Noche Buena Price Guide to assist consumers in making informed purchasing decisions for the holiday season.

“Aligned with President Ferdinand Marcos Jr.’s directive to promote consumer rights and responsibilities, this year’s Noche Buena Price Guide demonstrates the DTI’s commitment to empowering Filipino families to make informed choices,” DTI acting Secretary Cristina Roque said.

“By publishing this price guide, the DTI urges consumers to compare prices and select products that best fit their budget and preferences for the holiday season,” she added.

Roque noted that many essential Noche Buena items have maintained their 2023 prices, with some even showing reductions.

She added that the DTI would closely monitor Noche Buena item prices nationwide.

The DTI said the guide includes prices for 236 stock keeping units (SKUs) from 22 Noche Buena manufacturers across 12 categories: ham, queso de bola, fruit cocktail, cheese, sandwich spread, all-purpose cream, mayonnaise, pasta noodles, elbow and salad macaroni, and tomato and spaghetti sauce.

The DTI said the price stability is reflected in 121 SKUs, including holiday staples such as certain brands of ham, fruit cocktail, queso de bola, sandwich spread, cheese, spaghetti sauce, tomato sauce, and all-purpose cream.

The 13 SKUs with price reductions include select brands of mayonnaise, pasta, elbow macaroni, salad macaroni, and all-purpose cream.

The prices of various items are as follows:

- Ham ranges from P170.00 to P928.50.
- Queso de bola is priced between P210.00 and P445.00.
- Fruit cocktail costs from P61.76 to P302.50.
- Cheese ranges from P56.50 to P310.00.
- Mayonnaise is priced between P20.40 and P245.85.
- All-purpose cream costs between P36.50 and P72.00.
- Sandwich spread ranges from P27.00 to P263.60.
- Pasta/spaghetti is priced from P32.00 to P114.00.
- Elbow macaroni ranges from P30.50 to P126.25.
- Tomato sauce costs between P16.50 and P92.85.
- Salad macaroni is priced from P36.50 to P126.25.
- Spaghetti sauce ranges from P28.50 to P103.00.

The DTI assured consumers that these prices will remain effective until Dec. 31.

To make the guide user-friendly, the DTI has used markers: a star indicates no price change from the previous year, while a Christmas tree symbol highlights products with decreased prices.

Consumers are encouraged to check expiration dates and consider bulk purchases for potential savings.

The DTI advises consumers to report any instances of overpricing to the 1-DTI hotline (1-384) or via email [email protected].