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Manila Bulletin devider Business devider The Stock Market devider Jollibee opens 100th store in North America

Jollibee opens 100th store in North America

Published Jan 30, 2024 06:27 am

Jollibee Foods Corporation continues to expand its presence overseas and announced that it has opened the 100th store of its flagship Jollibee brand in North America located in Strawberry Hill, British Columbia, Canada.

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. Jollibee recently opened its 100th North America store in Surrey, British Columbia, Canada, marking an important milestone in its expansion in the world’s largest QSR Market.

In a statement, the firm said the opening comes as the brand continues its accelerated push in North America—the world’s largest QSR (quick service restaurant) market—and a key geographic pillar in its parent company Jollibee Group’s growth strategy.

“We have come a long way from our first store in North America in Daly City back in 1998,” shared Jollibee Group President and CEO Ernesto Tanmantiong.

He noted that, “the launch of our 100th store in North America is a crucial milestone for us, demonstrating the strength of our Jollibee North America team and the continued support of our diverse fanbase.”

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Jollibee Group President and CEO Ernesto Tanmantiong

“We hope you will continue to cheer us on as we open the next 100 stores in North America, and soon achieve our vision of becoming among the Top 5 Restaurant Companies in the World,” Tanmantiong added.

Jollibee’s 100th location is conveniently situated at 12047 72nd Avenue in the highly popular Strawberry Hill Shopping Center.

“The support we received when we opened was incredible to witness. The fans here in British Columbia are amazing, and we’re thrilled to be expanding our footprint with this second location in such a vibrant and welcoming community,” said Jollibee Group North America Asian Brands President Maribeth Dela Cruz.

Jollibee’s 100th North America opening comes at the heels of its recent opening in Sterling Heights, Michigan, USA—its first in the state of Michigan. The brand has more than 1,600 restaurants across 17 countries and is quickly expanding across North America.

Jollibee’s expansion forms part of its parent company Jollibee Group’s vision to be one of the Top 5 Restaurant Companies in the World.

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Ernesto Tanmantiong Jollibee Foods Corporation
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