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Geely turns around 2023 with sales milestone

Drive

Geely turns around 2023 with sales milestone

Welcomes new Vehicle Sales GM

By Ian D. Magbanua

Despite a challenging 2023, Sojitz G Auto Philippines Corporation (SGAP), the exclusive distributor of Geely vehicles in the Philippines, has managed to turn it around with a noteworthy sales milestone. The auto brand has sold an impressive 24,645 units in just four years of operating in the Philippine market, demonstrating the brand's continuous efforts to deliver high-quality vehicles and exceptional customer experiences.

SGAP is gearing up for a promising year in 2023, marked by significant accomplishments in their automotive journey. In addition to achieving a remarkable sales milestone, Geely Philippines is proud to announce the appointment of a new General Manager for Vehicle Sales..

Ferdinand "Ferdie" Lasan joins the company as the new General Manager of the Vehicle Sales Department

Following the appointment of Naoyuki Takeda as SGAP’s new President and CEO early in January, Ferdinand "Ferdie" Lasan joins the company as the new General Manager of the Vehicle Sales Department. With over two decades of experience in the fields of automotive sales and banking, Ferdie Lasan is a seasoned industry veteran.

Takeda expressed his enthusiasm for the upcoming year, stating, "As we embark on the journey of the upcoming year, we are mindful of the challenges that may arise. However, with unwavering confidence in the leadership of Ferdie, we believe that our eager and dedicated Vehicle Sales team is now well-equipped to face these challenges and lead us triumphantly towards achieving our goals. Together, we look forward to turning obstacles into opportunities and reaching new heights in the year ahead."

As Geely Philippines reflects on the achievements and challenges of 2023, the company remains optimistic about the opportunities that lie ahead in 2024. The brand is committed to building on the successes of the past year, continuously improving its offerings, and delivering unparalleled value to customers.

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