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Manila Bulletin devider Philippines devider Metro Manila devider Makati's cultural heritage showcased in digital arts collection exhibit

Makati's cultural heritage showcased in digital arts collection exhibit

Published May 28, 2024 03:43 am

Makati City's cultural heritage took the spotlight in the digital arts exhibit launched at the Museo ng Makati on Monday, May 27, the city government said.

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(Photos from Makati LGU)

Spearheaded by Makati's Museum and Cultural Affairs Office in collaboration with the University of Makati's (UMak) College of Arts and Letters, the “Pamanang Makatizen Digital Art Collection” exhibit showcases digital artworks highlighting the city's cultural heritage assets identified through cultural mapping and historical research.

"These digital masterpieces, crafted by 3rd-year students specializing in Animation and Film Production within the Bachelor in Multimedia Arts program, employ diverse artistic techniques. These include impressionism, surrealism, and Bauhaus, enhanced with augmented reality overlays," the city government said.

Underscoring the importance of preserving Makati's rich historical and cultural assets, the city government implemented various initiatives aimed at protecting these sites as well as boost the public's awareness, especially young Makatizens, about the significance of these places.

One of which is the creation of the Makati Poblacion Heritage District Master Redevelopment Plan, which will set the design for the 6.6-hectare area's streetscapes, parks and public spaces and define guidelines for future developments in the area to recognize and promote Makati's rich cultural heritage found mostly in the historic core of Poblacion.

At the same time, the city's Cultural Mapping and Historical Research program was officially launched on the same day of the mappers' orientation.

The local government unit (LGU) explained that the program aims to identify and document Makati's cultural assets and update and align its historical narrative. All the 33 barangays are actively involved with the UMak's College of Arts and Letters as its academic partner.

In November 2022, the city was awarded as one of the best cities in the Philippines that are pursuing sustainable tourism during the 1st Philippine Tourism Excellence Awards.

Makati City won in the local government category for its valuable contribution to sustainable urban tourism development.

It also launched its tourism-oriented service to the public that aims to increase the number of people visiting the city’s tourist spots.

According to the city government, MakaTurismo was created to attract the public and tourists to visit the city and establishments that have been designated as heritage sites.

Those who want to know more about Makati City’s tourist destinations may visit www.makaturismo.ph. The site also offers recommendations for accommodation, and free walking tours, Tuesday to Sunday, to the St. Alphonsus Mary de Liguori Church-Garden Way of the Cross, Central Business District, Poblacion Heritage Sites, Salcedo Community Market, and Legazpi Sunday Market.

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