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Made in the PH: Affordable, customized makeup palettes

Lifestyle | Fashion and Beauty

Made in the PH: Affordable, customized makeup palettes

Issy & Co. offers this fun and personalized experience

By Jessica Pag-iwayan

The beauty of makeup is the fun of playing with different looks depending on one’s mood. But bringing a lot every day or when traveling is challenging. Some would wish to have everything they love in just one pack— eyeshadows, blush, contour, bronzer, and highlighter—in their preferred shades.

With this in mind, Issy & Co., a cult-fave local skincare and makeup brand, reinvents itself with the launch of “lego for makeup lovers”—a customizable eye and face palette for beauty enthusiasts who want to build their makeup kit.

For starters, the brand dropped its refillable and reusable single-sided magnetic palette. This palette can fit up to 12 shades of eyeshadow. But for those who want to have it all in one, this case can fit everything you need—from blush, highlighter, contour, bronzer, eyeshadow.

Customers have many shades to choose from since Issy currently has 34 colors for eyeshadows, nine for blush, and three for bronzer, highlighter, and contour inserts.

Meanwhile, the brand also has curated palettes for those new to makeup and still unsure how to create their very own palette. This includes Sundown composed of warm-toned eyeshadow and shimmers, Courtesan for rosy-toned colors, dancefloor, a set of cool-toned blushes, and a lot more.

They also launched an eyeshadow and concealer base. This oil-controlling eye primer helps hold eyeshadow makeup from day to night. All these products are now available in-store and on brand’s official store on Shopee.

Related Tags

Beauty PH makeup MB Lifestyle Online MB Lifestyle PH Issy Beauty

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