Ferrari in the Philippines will now be distributed by San Miguel Corporation through its new distributor, Velocita Motors, Inc. (VMI). The new distributor was welcomed in a ceremony held just this week.
Ferrari has expressed confidence in the brand's continued growth, especially under the visionary leadership of VMI Chairman and President Ramon S. Ang, who is also President and CEO of SMC, and a passionate auto aficionado.
Ferrari’s latest models can be viewed at a temporary showroom along EDSA in Mandaluyong, fitted with Ferrari-approved equipment and has a complete team to ensure a worry-free ownership experience for valued customers. It can also fulfills maintenance, repair, and genuine Ferrari spare part requests.
A new, more permanent home is currently being constructed in Connecticut St., San Juan City, which will include an expansive showroom and full-service facilities. It is expected to be operational in the coming months, to provide industry-leading customer brand journeys.
“This partnership is a milestone in the history of Ferrari in the Philippines, and we would like to warmly welcome Velocita into our Ferrari family as the new exclusive importer and distributor… We firmly believe that VMI will be able to deliver enhanced ownership experiences to our community of passionate Ferrari clients in the Philippines, including the creation of a dedicated space like a 'Ferrari Clubhouse', where owners can gather as a community, sharing their love for the brand, and connecting to the world of Ferrari," said Dieter Knechtel, President, Ferrari Far East & Middle East.
''Velocita Motors is committed to providing its customers a world-class Ferrari experience, from the moment they enter the showroom, as well as the service center. Car enthusiasts, especially Ferrari drivers, value keeping their vehicles in the very best condition possible. That is why we have put together a strong and capable team that is dedicated to providing discerning Ferrari customers the highly personalized and superior service they expect and deserve," Ang said.
To mark the start of its operations, commemorate the start of the partnership, VMI unveiled its latest models now on offer, the Ferrari 296 GTS, its new mid-rear engine berlinetta spider with an 830-cv power output and Ferrari V6 hybrid powertrain. It redefines the concept of fun behind the wheel, guaranteeing pure emotion not just when pushing the car to its limits, but also in day-to-day driving.
Easily the more anticipated of the two is the Ferrari Purosangue. The Purosangue is the first ever four-door, four-seater V:12-engined car in the company's history. The Purosangue proves that performance, driving pleasure, and comfort can coexist in perfect harmony, and that the car is a peerless encapsulation of the Prancing Horse's iconic DNA.
VMI encourages Ferrari owners to visit the temporary Ferrari showroom located at 169 EDSA, Brgy. Wack Wack, Greenhills East, Mandaluyong City. Showroom and service are available from Monday to Saturday from 8:00 AM until 5:00 PM