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MOVIEGOER: 'EdukSine' to launch film festival

Published Sep 20, 2023 11:08 pm

At A Glance

  • EdukSine is a streaming platform that showcases relevant Filipino films that strengthen our cultural roots and narratives.
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At the memorandum of agreementย (MOA) signing ceremony, from left: ๐‹๐ž๐ข๐ ๐ก ๐ƒ๐ž ๐†๐ฎ๐ณ๐ฆ๐š๐ง, ย ๐‰๐ข๐ฌ๐ž๐ฅ๐ฅ๐ž ๐’๐š๐ง๐ญ๐ข๐š๐ ๐จ, ๐๐ซ๐จ๐Ÿ. ๐‚๐š๐ซ๐ฅ๐จ ๐’๐š๐ ๐ฎ๐ง, ๐„๐๐ฎ๐ค๐’๐ข๐ง๐ž ๐‚๐„๐Ž ๐Œ๐ฌ. ๐Š๐š๐ซ๐ž๐ง ๐‰๐š๐ง๐ž ๐’๐š๐ฅ๐ฎ๐ญ๐š๐ง, ๐๐ข๐ฅ๐จ ๐Œ๐š๐ ๐ง๐จ, ๐‘๐จ๐ ๐ž๐ซ ๐Œ๐š๐œ๐ฎ๐š.

Imagine a festival of independently produced films showcasing the entrepreneurial spirit of Filipinos. Witness and be moved by the inspiring stories of struggle and survival that are the hallmark of every Filipino entrepreneur of the small and medium-scale variety.

Such is one of the many projects expected to emerge from a signed partnership between EdukSine and the Bayan Family of Foundations.

The two organizations officially inked a partnership agreement on Aug. 18, 2023 at the Bayan offices in Quezon City, allowing the two bodies to collaborate on content creation and video production.

Mayor Joy Belmonte lauded the landmark deal as she awarded a P1-million grant to EdukSine as a StartUp QC Finalist.

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EdukSine is a streaming platform that showcases relevant Filipino films that strengthen our cultural roots and narratives.

These pre-arranged screenings are held in schools, government offices, companies, and organizations, including those in mountainous and coastal villages.

Aside from providing contextual and transformative film content to audiences, the platform gives sustainable support to independent film producers and directors.

Bayan Innovation Group (BIG), one of four member foundations of the Bayan Family of Foundations ecosystem, is a management consultancy that focuses on advancing social entrepreneurship.

BIGโ€™s command of educational content and EdukSineโ€™s mastery of films and productionย are considered a winning formula in social advocacy.

โ€œWe are out to craft new content for Filipinos as we broaden our reach from screening and streaming to content creation,โ€ says EdukSineโ€™s Founder and CEO, Karen Salutan-Krukover.

Karen understands that entrepreneurship isnโ€™t precisely a big theme in films.

โ€œWe want to mine this opportunity to grow social entrepreneurship in the country through the combined efforts of BIG and EdukSine,โ€ she says.

The partnership aligns much with EdukSineโ€™s advocacy of education through film.

It all began when EdukSine enlisted as one of the many participants in StartUp QC, a government-led initiative that aims to uplift entrepreneurs while developing their business models through intensive incubation.

Out of 70 entries, StartUp QC narrowed down its choices to the Top 5, consisting of Bamboo Impact Lab, EdukSine, Indigo Research, ITOOH Homestyle, and Wika.

Mayor Belmonte cited these startups as possessing extraordinary potential that can help make the city an Innovation and Startup Capital of the Philippines. By far, in 2022 alone, EdukSine has hosted 131 digital block screenings with 275,000 views. It was also the recipient
of a P3.9 million grant from the Department of Science and Technology.

Mayor Joy said EdukSine showcases creativity and heritage in the city.

โ€œWe are looking forward to collaborating with more schools and companies,โ€ says Karen.

Partnership can come in the form of film festivals, workshops, and the production of original films towards a more transformative influence on Filipino society. Follow EdukSine and Bayan Family ofย  Foundations on Facebook.

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