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Demi Lovato, Ariana Grande, and Idina Menzel part ways with music producer Scooter Braun - reports

Published Aug 23, 2023 06:03 am

At A Glance

  • The source reported that the decision was mutual and amicable, although there is still no response from both teams. Scooter posted a birthday message to Demi in his Instagram story, writing, "Happy birthday to one of the kindest souls out there."
Scooter Braun (Instagram) .png
Scooter Braun (Instagram) 

Music producer Scooter Braun, who is also the CEO of HYBE America, recently parted ways with artists Demi Lovato, Ariana Grande, and Idina Menzel.

Lovato started working with Scooter in 2019, under his management SB(Scooter Braun) Project, including artists such as Justin Bieber, Ava Max, and more. According to Billboard, Demi is now looking for new management after parting ways with him last month. 

The source reported that the decision was mutual and amicable, although there is still no response from both teams. Scooter posted a birthday message to Demi in his Instagram story, writing, "Happy birthday to one of the kindest souls out there."

Aside from Demi, another award-winning singer has reportedly announced her departure from Scooter's management, and that is no other than Ariana Grande, who's been working with Scooter since 2013 when she released her breakthrough debut album, Yours Truly.

The relationship between Ariana and Scooter spans the entirety of Ariana's post-Nickelodeon career, during which the singer released six albums, all but one of which has hit No. 1 on the Billboard 200. 

According to sources, it was Ariana's choice to leave the management. 

Tony Award winner Idina Menzel is the recent artist leaving the SB Project following the announcement of Ariana and Demi. According to sources, Idina started working with Scooter in 2019, and has appeared on films like "Frozen" and "Enchanted". 

Idina is a Broadway star who's earned three Tony nominations, winning best actress in a Musical in 2004 for Wicked. She achieved pop star-like success after voicing the character of Elsa in 2013's Frozen, achieving a major hit with the song "Let It Go," which is 9x platinum (equivalent to selling 9 million units).

Menzel, Balvin and Lovato are still listed as music clients on the Scooter Braun Projects website. 

In line with the reports of leaving his management, Scooter Braun addressed the reports on X (formerly Twitter) on Tuesday, writing: "Breaking news… I'm no longer managing myself."

The issue started weeks earlier when reports emerged that Scooter and longtime client Justin Bieber were working toward a separation, but reps from both Justin and Scooter released a statement that the "news" were not true. 

In 2019, Scooter became the center of attention in the music industry after feuding with Taylor Swift when her previous recording label Big Machine Records, sold her six albums to Scooter without her consent.

Related Tags

Ariana Grande Scooter Braun Demi Lovato
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