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QualiMed Manila launches new brand name

Published Jun 29, 2023 11:11 am
Ayala Healthcare Holdings Inc. (AC Health) has officially unveiled Qualimed Manila's new brand name, Healthway Qualimed Manila. "Paolo F. Borromeo, AC Health President and CEO; Cezar P. Consing, Ayala Corporation President; Jaime Ysmael, Healthway Medical Network CEO & President; Margarita Bengzon, QualiMed Health Network Group Chief Operations Officer & Gerry Ablaza, Board of Director Ayala Corporation led the signage unveiling of Healthway Qualimed Manila. The series of signage unveilings marks the integration of all AC Health’s hospitals and clinics under the Healthway Medical Network (HMN) brand." (Courtesy of Healthway QualiMed Manila)
The event, held on Tuesday, June 27, marked the integration of AC Health's hospitals and clinics under the Healthway Medical Network (HMN) brand. Healthway's Qualimed Hospitals in Santa Rosa, San Jose del Monte, and Iloilo have also been rebranded beforehand, and its branch in Batangas will soon be rebranded. The revamp comes with a promise to deliver "Care Beyond Cure," which aims to provide human-centric care. This initiative is also anchored in HMN's integrated care model, '' Connected Care Circles." The integration will focus on a unified service among healthcare workers to provide patients' holistic needs with primary, multi-specialty, and specialized care. Healthway QualiMed Manila can now benefit from AC Health's various Healthcare touchpoints, such as digital health and pharmacy. In an interview, Healthway Medical Network Chief Executive Officer Jaime Ysmael said that the integrated network will help healthcare providers nationwide access patients' records for more accessible consultation. He emphasized that healthcare is also one of the most basic needs of every person, so a unified health information system will help the public achieve better health compared to before when every facility needed to conduct a medical history interview with patients before looking into their condition.

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