Turing gave a high-energy performance during GCash's #WerkWithPride event. (Image by Magic Liwanag)
Drag Queens in their performances gave their viewers contagious smiles and laughter. But sometimes, behind their colorful outfit and bubbly personality, they too, like most of us, are going through tough times they try to conceal every time they are on stage.
This is what GCash shares with their newest campaign. GCash Stories returns with a powerful new release featuring Turing Quinto, as the face of “Werk With Pride” the brand’s advocacy for this Pride Month. Directed by Antoinette Jadaone, the film celebrates pride by putting a spotlight on GCash's commitment to inclusivity and financial empowerment while telling the story of strength and persistence of Filipino drag performer, Turing.
Turing gained fame as a contestant on the debut season of “Drag Race Philippines.” The short film delves into her aspirations and determination to succeed in life while showing the challenges faced by breadwinners striving to make ends meet.
Just like anyone else chasing a brighter future, Turing works with pride. She reassures her mother, “Ako nang bahala sa pag-tambling, Ma," despite the struggles their family faces. Overcoming tears, she performs in her living room, cheered on by her family and supported by GCash, enabling her to receive tips from fans all around the country.
“I’m so proud of this film because it really showed how GCash was there during some of my most challenging times,” she shares in Filipino. “Especially during the lockdown where us drag performers can only do virtual shows because bars and clubs were closed. GCash paved the way for me to receive tips real time, and I got to continue doing what I love the most.”
The premiere of Turing's GStories film took place at the GTalks: Werk With Pride event held last June 22, 2023.