Isuzu launches latest D-Max and mu-X
Rugged yet stylish new looks
By Inigo Roces
Published Apr 28, 2023 07:58 am
The latest Isuzu D-Max and mu-X were finally unveiled to the public as part of the opening ceremonies of a festival of music, car club meet-ups, fun family activities, and live performances from well-loved OPM artists.
The new models were on display at the Isuzu Summer Music Festival hosted by Isuzu Philippines Corporation (IPC) held at the Alabang Town Center last weekend.
The new D-Max is now made even more dynamic and sporty with a redesigned exterior that boasts of a new two-tone front grille matched with
new matte dark gray 18-inch alloy wheels. They’re paired with a body featuring a brand new color, Islay Gray, for a rugged yet stylish look.
Meanwhile, the new mu-X was also displayed alongside. Highlighted as a premium family SUV that’s perfect for road trips, its fresh new look is thanks to the sleek new two-tone front grille and 20-inch alloy wheels. The overall design exudes an upscale and luxurious vibe, elevating its
exterior design. The new mu-X also has a classy new color variant, Norwegian Blue which is available for LS-E variants.
Isuzu mu-X interior
To top it all off, the new Isuzu mu-X further elevates the family experience with its new owner-friendly features like the new Smart Power Tailgate with Step Sensor. This is a new feature that allows owner to open its tailgate automatically through advance key detection and sensor technology for more convenient loading and unloading of luggage.
Isuzu D-Max interior
More than the aesthetics, both the D-Max and mu-X are solid bets thanks to the Blue Power technology engines under the hood. Both the D-Max and mu-X are powered by the 4JJ3-TCX diesel engine that optimizes performance with fuel efficiency. Both models were also awarded with 5-Stars for safety by the ASEAN NCAP for their high passenger protection results during crash tests. Both vehicles also come with the very latest in active and passive safety features, as well as Advanced Driver Assist System (ADAS). These include the Smart Duo Cam which is loaded with Blind Spot Monitoring, Forward Collision Warning, Lane Departure Warning, Turn Assist, and Adaptive Cruise Control with Stop & Go Functionality, to name a few.
From left: Isuzu Philippines Corporation Vice President for Sales, Yasuhiko Oyama; Executive Vice President, Shojiro Sakoda; President, Tetsuya Fujita; and Asst. Division Head for Sales, Robert Carlos.
“As your responsible partner in providing durable and reliable vehicles, we are elevating your driving experience with safer, more efficient, and more comfortable drive – a drive that will suit the needs of all members of the family,” said IPC President Tetsuya Fujita. Since their introduction to the Philippine market, the Isuzu D-Max and mu-X have won the heart of many Filipinos because of the value for money and core values instilled in both vehicles that offer many possibilities.
As for the Isuzu Summer Music Festival, the event features live performances by all-time favorite OPM artists such as Yeng Constantino, Sam Concepcion, MYMP and Barbie Almalbis scheduled to perform live through-out the weekend. There were also activities for the entire family. New and existing customers were invited to join the car club meet-up at the ATC open parking. There were afternoon games for customers where they won different prizes. There was also a Special Isuzu Dog Show where customers brought their dogs to take photos with the D-Max and mu-X display units to win special prizes. These are just a few of the ways Isuzu shows it is not just a family vehicle, but an everyday reliable partner that will accompany Filipino families through different life journeys.
Two new family vehicles
The new D-Max is now made even more dynamic and sporty with a redesigned exterior that boasts of a new two-tone front grille matched with
new matte dark gray 18-inch alloy wheels. They’re paired with a body featuring a brand new color, Islay Gray, for a rugged yet stylish look.
Meanwhile, the new mu-X was also displayed alongside. Highlighted as a premium family SUV that’s perfect for road trips, its fresh new look is thanks to the sleek new two-tone front grille and 20-inch alloy wheels. The overall design exudes an upscale and luxurious vibe, elevating its
exterior design. The new mu-X also has a classy new color variant, Norwegian Blue which is available for LS-E variants.
Isuzu mu-X interior
To top it all off, the new Isuzu mu-X further elevates the family experience with its new owner-friendly features like the new Smart Power Tailgate with Step Sensor. This is a new feature that allows owner to open its tailgate automatically through advance key detection and sensor technology for more convenient loading and unloading of luggage.
Isuzu D-Max interior
More than the aesthetics, both the D-Max and mu-X are solid bets thanks to the Blue Power technology engines under the hood. Both the D-Max and mu-X are powered by the 4JJ3-TCX diesel engine that optimizes performance with fuel efficiency. Both models were also awarded with 5-Stars for safety by the ASEAN NCAP for their high passenger protection results during crash tests. Both vehicles also come with the very latest in active and passive safety features, as well as Advanced Driver Assist System (ADAS). These include the Smart Duo Cam which is loaded with Blind Spot Monitoring, Forward Collision Warning, Lane Departure Warning, Turn Assist, and Adaptive Cruise Control with Stop & Go Functionality, to name a few.
From left: Isuzu Philippines Corporation Vice President for Sales, Yasuhiko Oyama; Executive Vice President, Shojiro Sakoda; President, Tetsuya Fujita; and Asst. Division Head for Sales, Robert Carlos.
“As your responsible partner in providing durable and reliable vehicles, we are elevating your driving experience with safer, more efficient, and more comfortable drive – a drive that will suit the needs of all members of the family,” said IPC President Tetsuya Fujita. Since their introduction to the Philippine market, the Isuzu D-Max and mu-X have won the heart of many Filipinos because of the value for money and core values instilled in both vehicles that offer many possibilities.
An activity-packed weekend
As for the Isuzu Summer Music Festival, the event features live performances by all-time favorite OPM artists such as Yeng Constantino, Sam Concepcion, MYMP and Barbie Almalbis scheduled to perform live through-out the weekend. There were also activities for the entire family. New and existing customers were invited to join the car club meet-up at the ATC open parking. There were afternoon games for customers where they won different prizes. There was also a Special Isuzu Dog Show where customers brought their dogs to take photos with the D-Max and mu-X display units to win special prizes. These are just a few of the ways Isuzu shows it is not just a family vehicle, but an everyday reliable partner that will accompany Filipino families through different life journeys.