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Gigil Advertising Agency expands, offers PR and media services

Business

Gigil Advertising Agency expands, offers PR and media services

By MB Business

Gigil staff during their 5th anniversary

Leading independent advertising agency Gigil Philippines is taking its game to a new level as it now offers full public relations and media planning and buying services to the public.

The strategic move to launch the two departments is not only to complement Gigil’s compelling ideas, but also boost the performance of clients’ campaigns at the same time.

The PR arm of Gigil just started two years ago, and has earned over P100M in PR values combined from its various projects. The Media Planning & Buying services, on the other hand started in 2021, and since then has done amazing executions that made it to the headlines and have gone viral.

Netflix campaigns like “All Of Us Are Dead” https://bit.ly/41DcotU, “Red Notice” (the MOA Globe disappearance) https://bit.ly/3y5Ez71, and “The Gray Man” https://bit.ly/3J5P7JI are some of the projects that have benefited from the agency’s efforts.

Gigil PR services include media relations, crisis management, digital PR, KOL/Influencer management, community relations, events management, strategic communications, brand awareness, content management, CSR, and activation.

Gigil media will continue to provide comprehensive media strategies and employ creative-driven media tactics. It will offer 360-degree media channel planning, management and execution that cover traditional, digital, and social media.

“We have always envisioned Gigil Philippines to be an ‘ideas’ agency, first and foremost. With our full-service PR and media departments, our ideas will have a greater chance to move culture, so our clients can move more products off shelves," says Managing Partner Jake Yrastorza.

For inquiries about Gigil's new PR and media services, email [email protected]. Visit Gigil’s website at https://gigil.com.ph/.

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