NewJeans, BTS, BLACKPINK top K-pop idol group brand reputation index in March
NewJeans, BTS, BLACKPINK, Seventeen and IVE grabbed the first five places in the brand reputation index for K-pop idol groups for March 2023.
The Korea Corporate Reputation Research Institute analyzed 93.3 million pieces of idol group brand big data from Feb. 23 to March 23 and came up with the ranking.
(Clockwise from top right) NewJeans, BTS, BLACKPINK, Seventeen and IVE (Twitter, Big Hit Music)
The brand reputation index is analyzed by measuring consumer participation, media index, communication index and community index.
NewJeans placed first for the second straight time, garnering a score of 7.14 million, down by 23.94 percent compared to 9.4 million they got in January this year.
BTS bagged second place with a score of 6.85 million, a decrease of 15.4 percent from their second place score of 8.1 million in January.
BLACKPINK placed third with a score of 5.56 million, up by 14.4 percent compared to 4.86 million in the last ranking.
Seventeen took fourth place with a brand reputation index score of 3.32 million, up by 1.78 percent from 3.26 million in January.
Placing fifth is girl group IVE with a score of 2.74 million, down by 29.22 percent from 3.87 million in January.
Here are the top 100 K-pop idol groups based on the brand reputation index in March 2023:
1\. NewJeans \- 7\,149\,194
2\. BTS \- 6\,858\,394
3\. BLACKPINK \- 5\,566\,366
4\. Seventeen \- 3\,324\,189
5\. IVE \- 2\,744\,987
6, NCT - 2,686,875
7\. H1\-Key \- 2\,468\,451
8\. Le Sserafim \- 2\,375\,874
9\. TWICE \- 2\,367\,018
10\. \(G\)I\-DLE \- 2\,100\,802
11\. Teen Top \- 1\,936\,255
12\. EXO \- 1\,843\,742
13. The Boyz - 1,832,758
14\. Girls’ Generation \- 1\,724\,892
15\. STAYC \- 1\,715\,613
16\. Stray Kids \- 1\,470\,880
17\. Cosmic Girls \- 1\,470\,261
18\. Red Velvet \- 1\,439\,530
19\. Aespa \- 1\,396\,342
20\. SHINee \- 1\,385\,316
21\. Monsta X \- 1\,254\,659
22\. Big Bang \- 1\,218\,539
23\. BTOB \- 1\,186\,316
24\. Tomorrow X Together \- 1\,168\,927
25\. ASTRO \- 1\,088\,132
26\. Oh My Girl \- 1\,082\,216
27\. NMIXX \- 1\,044\,565
28\. Infinite \- 939\,206
29\. Shinhwa \- 875\,023
30\. Pentagon \- 850\,290
31\. Wanna One \- 834\,989
32\. Weeekly \- 810\,402
33. Winner - 807,180
34\. APink \- 804\,147
35\. Super Junior \- 803\,298
36\. Mamamoo \- 789\,594
37\. DIA \- 777\,567
38\. Fromis 9 \- 768\,208
39\. Highlight \- 718\,849
40\. Treasure \- 657\,819
41\. Kep1er \- 653\,709
42\. Cignature \- 651\,611
43\. Vixx \- 651\,112
44\. Girl's Day \- 639\,629
45\. ENHYPEN \- 629\,429
46\. Alice \- 628\,999
47\. 2PM \- 622\,467
48\. April \- 617\,392
49\. Cravity \- 617\,316
50\. Billlie \- 570\,686
51\. Woo\!ah\! \- 553\,535
52\. ATEEZ \- 551\,235
53\. DKZ \- 544\,729
54\. TVXQ \- 542\,613
55\. ONF \- 507\,092
56\. Dreamcatcher \- 500\,669
57\. ITZY \- 489\,894
58\. Loona \- 469\,249
59\. Class:y \- 464\,303
60\. SF9 \- 443\,859
61\. EXID \- 430\,321
62\. Mirae \- 407\,389
63\. UP10TION \- 395\,833
64\. Block B \- 393\,979
65\. GOT7 \- 392\,424
66\. TNX \- 358\,235
67\. Laboum 352\,359
68\. Bling Bling \- 349\,890
69\. B1A4 \- 348\,158
70\. Ladies’ Code \- 317\,679
71\. Golden Child \- 307\,599
72\. FT Island \- 306\,653
73\. Purple Kiss \- 300\,742
74, Verivery - 285,423
75\. Nature \- 269\,772
76\. Cherry Bullet \- 241\,345
77\. Withus \- 236\,743
78\. JYJ \- 233\,163
79\. Mimiirose \- 228\,038
80\. Rocket Punch \- 218\,873
81. Sechs Kies - 216,853
82\. ONEUS \- 216\,669
83\. Weki Meki \- 213\,322
84\. Victon \- 208\,087
85\. Tweety \- 194\,637
86\. f\(x\) \- 191\,685
87\. AB6IX \- 179\,614
88\. Brown Eyed Girls \- 171\,812
89\. Tempest 171\,176
90\. TRI\.BE \- 167\,561
91\. WEi \- 161\,528
92\. Luminous \- 157\,262
93. Everglow - 154,131
94\. Pink Fantasy \- 153\,637
95\. CIX \- 146\,849
96\. Blah Blah \- 129\,037
97\. Camila 121\,098
98\. Secret Number \- 114\,623
99\. Drippin \- 97\,414
100\. Lightsum \- 73\,654
(Clockwise from top right) NewJeans, BTS, BLACKPINK, Seventeen and IVE (Twitter, Big Hit Music)
The brand reputation index is analyzed by measuring consumer participation, media index, communication index and community index.
NewJeans placed first for the second straight time, garnering a score of 7.14 million, down by 23.94 percent compared to 9.4 million they got in January this year.
BTS bagged second place with a score of 6.85 million, a decrease of 15.4 percent from their second place score of 8.1 million in January.
BLACKPINK placed third with a score of 5.56 million, up by 14.4 percent compared to 4.86 million in the last ranking.
Seventeen took fourth place with a brand reputation index score of 3.32 million, up by 1.78 percent from 3.26 million in January.
Placing fifth is girl group IVE with a score of 2.74 million, down by 29.22 percent from 3.87 million in January.
Here are the top 100 K-pop idol groups based on the brand reputation index in March 2023:
1\. NewJeans \- 7\,149\,194
2\. BTS \- 6\,858\,394
3\. BLACKPINK \- 5\,566\,366
4\. Seventeen \- 3\,324\,189
5\. IVE \- 2\,744\,987
6, NCT - 2,686,875
7\. H1\-Key \- 2\,468\,451
8\. Le Sserafim \- 2\,375\,874
9\. TWICE \- 2\,367\,018
10\. \(G\)I\-DLE \- 2\,100\,802
11\. Teen Top \- 1\,936\,255
12\. EXO \- 1\,843\,742
13. The Boyz - 1,832,758
14\. Girls’ Generation \- 1\,724\,892
15\. STAYC \- 1\,715\,613
16\. Stray Kids \- 1\,470\,880
17\. Cosmic Girls \- 1\,470\,261
18\. Red Velvet \- 1\,439\,530
19\. Aespa \- 1\,396\,342
20\. SHINee \- 1\,385\,316
21\. Monsta X \- 1\,254\,659
22\. Big Bang \- 1\,218\,539
23\. BTOB \- 1\,186\,316
24\. Tomorrow X Together \- 1\,168\,927
25\. ASTRO \- 1\,088\,132
26\. Oh My Girl \- 1\,082\,216
27\. NMIXX \- 1\,044\,565
28\. Infinite \- 939\,206
29\. Shinhwa \- 875\,023
30\. Pentagon \- 850\,290
31\. Wanna One \- 834\,989
32\. Weeekly \- 810\,402
33. Winner - 807,180
34\. APink \- 804\,147
35\. Super Junior \- 803\,298
36\. Mamamoo \- 789\,594
37\. DIA \- 777\,567
38\. Fromis 9 \- 768\,208
39\. Highlight \- 718\,849
40\. Treasure \- 657\,819
41\. Kep1er \- 653\,709
42\. Cignature \- 651\,611
43\. Vixx \- 651\,112
44\. Girl's Day \- 639\,629
45\. ENHYPEN \- 629\,429
46\. Alice \- 628\,999
47\. 2PM \- 622\,467
48\. April \- 617\,392
49\. Cravity \- 617\,316
50\. Billlie \- 570\,686
51\. Woo\!ah\! \- 553\,535
52\. ATEEZ \- 551\,235
53\. DKZ \- 544\,729
54\. TVXQ \- 542\,613
55\. ONF \- 507\,092
56\. Dreamcatcher \- 500\,669
57\. ITZY \- 489\,894
58\. Loona \- 469\,249
59\. Class:y \- 464\,303
60\. SF9 \- 443\,859
61\. EXID \- 430\,321
62\. Mirae \- 407\,389
63\. UP10TION \- 395\,833
64\. Block B \- 393\,979
65\. GOT7 \- 392\,424
66\. TNX \- 358\,235
67\. Laboum 352\,359
68\. Bling Bling \- 349\,890
69\. B1A4 \- 348\,158
70\. Ladies’ Code \- 317\,679
71\. Golden Child \- 307\,599
72\. FT Island \- 306\,653
73\. Purple Kiss \- 300\,742
74, Verivery - 285,423
75\. Nature \- 269\,772
76\. Cherry Bullet \- 241\,345
77\. Withus \- 236\,743
78\. JYJ \- 233\,163
79\. Mimiirose \- 228\,038
80\. Rocket Punch \- 218\,873
81. Sechs Kies - 216,853
82\. ONEUS \- 216\,669
83\. Weki Meki \- 213\,322
84\. Victon \- 208\,087
85\. Tweety \- 194\,637
86\. f\(x\) \- 191\,685
87\. AB6IX \- 179\,614
88\. Brown Eyed Girls \- 171\,812
89\. Tempest 171\,176
90\. TRI\.BE \- 167\,561
91\. WEi \- 161\,528
92\. Luminous \- 157\,262
93. Everglow - 154,131
94\. Pink Fantasy \- 153\,637
95\. CIX \- 146\,849
96\. Blah Blah \- 129\,037
97\. Camila 121\,098
98\. Secret Number \- 114\,623
99\. Drippin \- 97\,414
100\. Lightsum \- 73\,654