Primera Klasse empowers luxury for A-list celebs


At a glance

  • More and more celebrities from show business and high society are enjoying what Primera Klasse provides in automobile customization, which is a showcase that excels in comfort and displays eye-catching style.


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Last year, actress and celebrity fashionista Heart Evangelista showed through her vlog her customized Primera Klasse x Mark Bumgarner van. She labeled it her "fourth home," as it is equipped with a TV, DVD player, bluetooth speaker, and yes, a refrigerator.      

In this day and age, with all the traffic troubles and upgrades in technology and modern lifestyle, it is quite both a status and need for celebrities who can afford to have their automobiles serve their day-to-day routine and reflect their high taste. After all, the state-of-the-art batmobile has on board the suave billionaire Bruce Wayne!    

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More and more celebrities from show business and high society are enjoying what Primera Klasse provides in automobile customization, which is a showcase that excels in comfort and displays eye-catching style. 

"We create our products and designs by prioritizing functionality and comfort," says John Lopez whose proven track record in auto interior designing is synonymous with luxury cars traversing the highways of mega Manila and other key cities of the Philippine archipelago.   

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Lopez has established himself in the field of vehicle customization by utilizing the latest technology armed with technical expertise. He and his team have serviced a clientele of famous Filipinos in various fields. In the past, he spearheaded in customizing the vehicles of many Filipino stars, including Coco Martin, Maja Salvador, Vice Ganda, and even ex-romantic and reel partners Daniel Padilla and Kathryn Bernardo. 

Exactly a decade back, stylish actress Gretchen Barretto commissioned him to customize a full-sized bus that she could use in her work and personal activities, including going to tapings. From there, inquiries and referrals led to a long list of customers virtually plucked from the who's who of Philippine's creme de la creme.    

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Primera Klasse is carving its benchmark, which according to Lopez, is ensuring clients that they project "their lifestyle with a statement", fiercely glowing on board their customized whip.   

Primera Klasse's signature first class seat design and geometry primarily pulls in the icons deserving of a high-tech, functional interior while on the road, followed by aesthetics that make the path ahead appear like a virtual catwalk.   

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Lopez points out, "Our product builds are significant in going through daily traffic with some cool solutions. You can enjoy and work at the same time while inside our custom vans.”    

Asked about some ballpark figures for one to avail of car detailing done in Primera Klasse, the go-to-guy of celebrities eyeing for comfort, innovation, and style says it's around Php 1.8 million upwards, noting that "it really depends on the layout and seating configuration."   

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To those who've worked hard to achieve their lofty status, that's priceless. Primera Klasse will soon open a branch in Bloc 10 Filinvest Alabang in Muntinlupa.