Laguna has long been renowned for its thriving coconut industry. As the second-largest producer of coconuts in the country, locals have harnessed the potential of the so-called "Tree of Life," turning its bountiful resources into a wide range of products that benefit both the local economy and the environment.

One individual who has recognized the potential of the coconut is Jan Erwin Jabolin, the creative mind behind "Artisticrafts."

Jan, a passionate advocate for sustainable living, embarked on his artistic journey with a vision — to transform discarded coconut shells into functional and aesthetically pleasing furniture and home pieces.

With the skilled use of pen and acrylic, Jan transforms the humble coconut shell into exquisite pieces. Each piece is a unique fusion of nature's beauty and human ingenuity, showcasing the versatility and potential of the coconut.

The design of the furniture celebrates Pinoy sceneries, including the classic Filipino games such as 'tumbang preso,' 'luksong tinik,' 'karera ng sako,' and 'paluan ng palayok.'

Artisticrafts goes beyond mere furniture production; it showed that it’s possible for local artisans to make it in the market not only in Laguna but also beyond. Jan's dedication to repurposing coconut shells not only reduces waste but also contributes to the livelihood of local coconut farmers. It's a harmonious cycle where the environment, the community, and artistic innovation converge.