Getting the retail industry ready for re/set and growth through Digital Transformation


Don Rae, Senior Advisor for Globe Business, Enterprise Group, was joined on stage by (from left) Sam Gregory Lim, NRCE 2022 Conference Chairman and Vice President of Blims Lifestyle Group; Rosemarie B. Ong, PRA President & Senior Executive Vice President, Chief Operating Officer of Wilcon Depot; and Steven Cua, President of PAGASA.

Business agility has proven crucial to businesses, including the retail industry, during the onset of the pandemic. The ability to adapt quickly and think of strategies to keep afloat given  the instability and uncertainty of the market, have become key tools in surviving and even thriving.

The global health crisis has completely challenged brick-and-mortar retailing and changed consumer behavior. Understanding the need of every business to adapt to a new kind of normal, Globe Telecom has evolved from being a telco to becoming a trusted partner in digital transformation. “At Globe, we’ve always understood that enterprise transformation involves the structural expansion and continuous improvement of digital systems not merely for survival but for prosperity, as showcased by our growing ecosystem of ICT companies and partners,” shares Raymond Policarpio, Vice President for Business Strategy and Marketing for Globe Business, Enterprise Group.

Policarpio further explains that industries, especially retail, are heading toward Omnichannel—a multichannel approach that ensures businesses can serve customers in-store and those outside of it. “While stores will be ever present, the key with omnichannel is having a seamless experience. With a seamless experience, businesses can expand their capabilities and multiply their efforts in achieving growth.”

Through Yondu — a holistic IT solutions provider and a Globe portfolio company — Globe Business continues to empower enterprises through digital transformation. Being capable of end-to-end IT servicing, it provides technological solutions involving productivity software, cloud services, custom software development, e-commerce solutions, messaging gateways, and managed IT services.

“What separates Yondu from others is the consultative approach and the personalization we provide to our clients—we try to go beyond what’s expected. Since we provide analysis on how IT can aid in improving a business, the services we provide are more holistic rather than single objective or band-aid solutions,” Policarpio explains.

Supporting the retail industry further, Globe participated as a Premium Platinum Sponsor at the 28th National Retail Conference And Stores Asia Expo 2022 (NRCE) last August 11-12 at the SMX Convention Center. NRCE also became an avenue for Globe to showcase its retail solutions and partners to help businesses digitally adapt to changing markets and increase their revenues.

The event provides industry practitioners insights from various key leaders on how to utilize novel and innovative methods to face the new chapter in the retail industry, take advantage of various approaches to keep pace with the ever-changing needs of the customers, and continue to grow regardless of new market conditions and forces. Senior Advisor for Globe Business, Enterprise Group, Don Rae served as one of the event speakers, sharing his take into A Practical Approach to Omnichannel Retailing. The talk features Yondu’s Vessell—an e-commerce low-cost solution that aims to help businesses with little to no technical expertise set up and maintain their digital stores. Aside from Vessell, Rae also breezed through Inquiro — a 917Ventures company, under the Globe group, that helps businesses get to know and profile their customers through data-driven solutions and actionable insights.

Globe strongly supports the United Nations Sustainable Development Goals, particularly UN SDG No. 9, which highlights the roles of infrastructure and innovation as crucial drivers of economic growth and development. Globe is committed to upholding the 10 United Nations Global Compact principles and 10 UN SDGs.

Learn more about Globe Business at www.globe.com.ph/business/enterprise.