Ogie licenses songs to Viva Music

Viva Communications Chairman and CEO Vic del Rosario (left) and Ogie Alcasid

Vic del Rosario, Chairman and Chief Executive Officer of Viva Communications, has announced that singer-songwriter and multi-media star Ogie Alcasid has signed an exclusive contract with Viva Music Publishing, Inc. (VMPI), the music publishing arm of the Viva Music Group.

The two parties agreed that VMPI will now manage and curate over 50 songs composed by Alcasid. Among these are Kailangan Ko’y Ikaw, Hanggang Ngayon, Hindi Magbabago, Huwag Ka Lang Mawawala, Ikaw Lang, Kailangan Kita, Kung Mawawala Ka, Minamahal Kita, Pangarap Ko Ang Ibigin Ka, Sa Yo Lamang, and Sa Piling Mo.

Asked how much his songs mean to him and of his decision to entrust them to VMPi, Ogie answered, “My music is who I am. It’s part of my history, my life. And, why not Viva?  Viva has been a huge, huge part of my career from the very beginning. And Boss Vic has been very truthful in his dealings and I trust him with what he is going to do with my songs.”

Del Rosario is very pleased that Alcasid has picked VMPI to be his publisher.  “Ogie was and will always be a Viva star.  I am happy to have him back with us together with his memorable songs.  It would be really nice to reintroduce those compositions through new versions, use in soundtracks and maybe even musicals.”

A number of these works that Alcasid licensed to VMPI were used as themes for motion pictures produced by Viva these past thirty years like Kailangan Ko’y Ikaw and Pangarap Ko ang Ibigin Ka.  Aside from that Alcasid, started his showbiz career with Viva and also starred in a number of box-office hits for the well-known producer like Captain Barbel, Pedro Penduko II, Mahirap Maging Pogi, Pitong Gamol and others.

Alcasid also mentioned that a big plus in having VMPi manage his songs from hereon, is that “It would be nice for this generation to know my songs,” said Ogie in Tagalog. “Yun ang thrust namin ni Boss Vic and I’m happy about that.”

Aside from the Ogie Alcasid catalog, VMPI also holds the license to the music of Arthur Nery, Thyro Alfaro, Janine Tenoso, Willy Cruz, Louie Ocampo, Dennis and Rene Garcia of Hotdog, Rico Blanco, Jay Durias, Lolita Carbon and Top Suzara among others.