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Manila Bulletin devider Lifestyle devider Wearing purple this month has more power

Wearing purple this month has more power

Published Mar 8, 2022 11:05 am

PCW and DOST-PTRI urge everyone to join #PurpleTuesdays this Women’s Month

There are many ways to protest. One can carry signboards, produce rebellious art, burn effigies, and sing about their causes. For others, the best way to be heard is through their clothing. A subtle change in your everyday wardrobe—a choice of color, wearing a pin, or ditching a garment—can make a loud statement. This Women’s Month, the prime hue to wear is the color purple.

For years, purple has been the banner color of Women’s Month. It represents “loyalty, constancy to purpose, unswerving steadfastness to a cause,” according to Who What Wear. Locally, it has been the color used by Gabriela, a national alliance of women’s organizations in the Philippines, for its campaigns.

As we celebrate Juanas this month, the Philippine Commission on Women (PCW) and the Department of Science and Technology-Philippine Textile Research Institute (DOST-PTRI) encourage everyone to join #PurpleTuesdays by wearing anything purple every Tuesday this March to “signify support for women’s empowerment and gender equality.”

This year is the culmination of PCW’s six-year theme for Women’s Month, “We Make Change Work for Women,” which demands to find answers to questions: “Did we make change work for women? How and to what extent?”

Among its objectives are to create conversations about good practices, gaps, challenges, and commitments in pursuing gender and development, to strengthen the implementations of the Magna Carta of Women, and to inspire and empower women and girls to be agents of change.

Apart from wearing purple, people can also join in the movement by decorating space with the color “to spark interest and discourse on the celebration and what it stands for.”

Learn more about 2022 National Women’s Month Celebration here.



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