AllDay Supermarket, the country’s fastest growing supermarket operator, is rolling out the Philippines’ first “smart carts” in its stores, a nod to its continuous effort to bring global best practices to the local supermarket experience.

In a disclosure to the Philippine Stock Exchange, the chain’s owner AllDay Marts Inc. said these smart carts are the latest addition to the chain’s growing collection of first-to-market innovations, including its Personal Shopper Service, and AllDay’s self-checkout counters.

It said that, these initiatives are in response to the market’s growing preference for an upgraded experience informed by emerging trends from all over the world.

“We’re excited to bring to our customers yet another innovation to make in-person grocery shopping even more intuitive and enjoyable,” said AllDay Vice Chairman Camille Villar.

She noted that, “Our smart carts are a novel experience, and we are sure it will be an exciting experience for first-time users. This puts even more convenience and information about what they are buying in real time, right at their fingertips.”

“More importantly, introducing these smart carts helps raise the bar for the local supermarket landscape, driving home our point that Filipino consumers now prefer experiential shopping, and we are of course happy to deliver,” Villar added.

With AllDay’s smart carts, customers need to simply place their desired items in the smart cart, which automatically scans the selected items information, immediately reflecting prices and other important information on the cart’s user interface.

As a customer continues his or her shopping trip, a running total is generated in real-time, allowing for them to monitor and compare against their budget, or their shopping list for that particular trip.

When a customer is ready to check out, the smart cart will automatically generate a QR code for their total purchase, which can be scanned at either AllDay’s self-check out counters or simply handed over to AllDay’s trained cashiers for payment and check out.

The rollout of AllDay smart carts in the AllDay flagship store at Evia Lifestyle Center is a direct result of the constant evaluation of global trends and practices—which led to the chain’s introduction of the country’s first self-checkout kiosks and the pioneering Personal Shopper Service, initiatives that have earned regional acclaim from groups such as Euromonitor International.

AllDay also continues to maintain and operate the best-in-class e-commerce platform www.allday.com.ph, which also aims to introduce new customer-facing improvements in 2022.

“Our focus continues to be directed towards bringing transformation to the local supermarket landscape,” said Villar.

She explained that, “The importance of continuous improvement of our services and experiences remains a top business priority for us, right alongside expanding our store network and bringing our established elevated in-store customer experience to even more communities all over the country.”

With the recent opening of new locations in the Villar group’s East Lake and WCC locations, All Day Supermarket now operates 35 stores.