
Large majority of Cebu Pacific (CEB) passengers have availed of the budget airline's preferred flexible option online.
The Gokongwei-owned airline reported Tuesday, Feb. 8, that 96 percent of passengers availed of the flexible option online, which CEB provided to its passengers with flights from January 10 to 31, 2022 so they can adjust their travel dates as needed.
"This shows how the traveling public have adjusted to the airline’s digital self-service capabilities," said Candice Iyog, Vice President for Marketing and Customer Experience.
"We are very happy to see that majority of our guests have accepted our digital self-service platforms,” she reiterated.
CEB has continuously enhanced its online platforms to ensure a convenient and seamless experience for everyone.
Born out of this pandemic are improvements that include correcting misspelled names within 24 hours from flight booking, birth date, nationality, and salutations; even contact details can now be updated by guests on their own through http://bit.ly/CEBmanageflight.
Apart from this, the airline also enhanced its chatbot Charlie to allow passengers to get real-time answers to the most common questions.
This shift is in line with CEB’s direction to have all-digital customer service operations after it announced the closure of its call centers in May 2021.
“As we remain committed to continuous improvement, you can expect more enhancements from us that further support and enable a self-service journey for all," added Iyog.
On top of its website enhancements, the airline deployed self-bag tagging kiosks in some of its key domestic destinations in support of its existing contactless flight guidelines to minimize physical interactions between passengers and staff.
CEB has attained 100 percent vaccination rate for its active flying crew through its own employee vaccination program, JG Summit COVID Protect, and various partnerships with local government units in the country.
It has already started its booster program to ensure the continued safety of its employees and passengers.