WATCH: Bench reveals new summer campaign with Janine Gutierrez, Ruru Madrid, Lovi Poe


The campaign features the beautiful island of Panglao

The summer heat is upon us and this means beach trips will be top of our list soon. This also means new summer clothes and their corresponding campaigns that will make us long for sun-kissed skin and salt-soaked hair.

For Bench’s new summer campaign, the retail company flew to Panglao, Bohol to shoot ambassadors Enzo Pineda, Ruru Madrid, Janine Gutierrez, and Lovi Poe wearing the latest swimwear.

In the campaign, Lovi danced in a cute little floral dress while Janine posed for the camera as she enjoyed a watermelon in a one-piece swimsuit. Ruru and Enzo showed off Bench’s ready-to-wear tropical print swim shorts as they lounged and played by the sea.

Watch the campaign to see more of the pieces:

Featured image source: Bench's Instagram account