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Manila Bulletin devider Entertainment devider Celebrities devider BTS' Jimin, Kang Daniel, 2PM's Junho, BTS' V, Jin top brand reputation index for February

BTS' Jimin, Kang Daniel, 2PM's Junho, BTS' V, Jin top brand reputation index for February

Published Feb 20, 2022 10:30 am

BTS’ Jimin, Kang Daniel, 2PM’s Junho, BTS’ V and BTS’ Jin topped the brand reputation index for individual K-pop boy band members for the month of February 2022.

The Korea Corporate Research Institute analyzed 117 million brand big data from 703 members of K-pop boy bands from Jan. 19 to Feb. 19, 2022, up by 3.12 percent from 113.48 million pieces of big data in January.

(Clockwise from top left) BTS’ Jimin, Kang Daniel, 2PM’s Junho, BTS’ V, BTS’ Jin and BTS' Jungkook (Big Hit Music, Instagram)

Their brand reputation index was based on consumer participation, media exposure, communication and community indices.

The brand reputation index aims to find out that consumers’ online habits have a great influence on brand consumption.

BTS’ Jimin topped the February 2022 ranking with a brand reputation index score of 7.25 million, up from his second-place score of 7.17 million in January.

Kang Daniel, former member of defunct boy band Wanna One, rose to second from third place with a score of 7.07 million, an increase of 31.98 percent from 5.35 million in January.

2PM’s Junho slid to third from first place, getting a brand reputation index score of 4.74 million, down by 36.15 percent from 7.42 million last month.

BTS’ V rose to fourth place from 10th last month with a score of 4.72 million, a rise by 61.48 percent from 2.92 million in January.

BTS’ Jin ranked fifth, getting a score of 4.52 million, a decrease of 11.17 percent from his fourth-place score of 5.09 million last month.

Here are the top 30 K-pop boy band members based on their brand reputation index scores in February 2022:

1. BTS' Jimin - 7,258,554

2. Wanna One's Kang Daniel - 7,071,135

3. 2PM's Junho - 4,741,167

4. BTS' V - 4,728,442

5. BTS' Jin - 4,522,702

6. BTS' Jungkook - 4,479,462

7. ASTRO's Cha Eun-woo - 4,165,748

8. BTS' Suga - 2,628,339

9. WINNER's Lee Seunghoon - 2,303,385

10. Super Junior's Heechul - 2,207,958

11.BTS' RM - 2,015,656

12. Big Bang's G-Dragon - 1,999,734

13. Super Junior's Kyuhyun - 1,995,220

14.Super Junior's Siwon - 1,748,760

15. Winner’s Song Mino - 1,673,016

16. BTS' J-Hope - 1,671,905

17. Wanna One's Kim Jae-hwan - 1,599,322

18. Wanna One's Park Ji-hoon - 1,582,712

19. 2PM's Chansung - 1,537,541

20. NCT's Jaehyun - 1,406,662

21. SHINee's Key - 1,323,414

22. NCT's Mark - 1,262,643

23. Wanna One's Ong Seong-wu - 1,215,086

24. NCT's Jungwoo - 1,178,643

25. UP10TION's Kim Woo-seok - 1,171,026

26. Wanna One's Ha Sung-woon - 1,169,303

27. WINNER's Kang Seung-yoon - 1,161,735

28. SHINee's Minho - 1,120,941

29. TVXQ's Changmin - 1,015,259

30. SF9's Rowoon - 1,008,489

Related Tags

Super Junior bts Big Bang Kang Daniel ASTRO BTS V Cha Eun-woo BTS Jin 2PM Junho Jimin BTS Jungkook
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