Why this tech giant handpicked Chris Tiu as its brand ambassador

Published December 2, 2022, 1:42 PM

by MB Technews

Be it winning basketball games for ADMU, Rain or Shine, & Gilas Pilipinas, hosting multiple television shows across networks, or serving in his local government, Chris Tiu has done it all. But even though he’s ventured into many industries throughout his long and varied career, the personality has always had a heart for entrepreneurship.

The well-known beverage chain Happy Lemon, and marketing communications firm VLink Interactive are just some of his success stories, showing his obvious knack for business alongside a vision and a desire to deliver the best to clients and customers – something all great entrepreneurs share.

That mindset and drive is what drew leading IT solutions provider DFNN to tapping him as their first brand ambassador, an offer that the sports superstar turned business leader couldn’t resist.

“When I was introduced to DFNN, I immediately related to their values and their leaders. Just after our first few conversations, I already saw myself really aspiring to follow their footsteps in how they lead the business and how they offer their services – even on a smaller scale,” Tiu shares.

His ambition comes as no surprise. As far back as 2013, Tiu was recognized as one of The Outstanding Young Men (TOYM) for his contributions in Youth Leadership Development. The award cited his accomplishments as a barangay kagawad and Sangguniang Kabataan member. Besides that, his many endeavors are also proof that he’s always been on the path to winning.

Siguro, the appetite to excel has been there from the beginning,” he admits. “It doesn’t matter what field I get into, my focus is always set on the end goal and how I can reach that. It’s the same throughout my ventures in business, and especially in tech. Getting to that goal is more exciting when you’re in a space with so many possibilities.”

In his work with DFNN, Tiu has stood side-by-side with its founders and employees to dive deep into what the IT company is doing to forward space tech, improve data infrastructures, and increase technological access for Filipinos. Covering this is a four-episode video series about the brand and the impact they’re making in the industry.

“We saw Chris as a strong embodiment of leadership, ambition, and passion put together,” says DFNN’s Founder and Executive Chairman Ramon Garcia Jr. to describe Tiu. He refers to these values as a perfect recipe for success, and why they sought out a partnership with the entrepreneur.

Tiu’s ongoing video series with DFNN can be viewed on his Instagram page. Meanwhile, viewers can also catch him hosting GMA infotainment program iBilib, airing every Sunday at 9:35AM.