ADVERTISEMENT
Manila Bulletin devider Entertainment devider Celebrities devider Puregold's 'Nasa Iyo Ang Panalo' digital ad series wins the hearts of Filipino netizens

Puregold's 'Nasa Iyo Ang Panalo' digital ad series wins the hearts of Filipino netizens

Published Nov 21, 2022 10:42 pm
The 'Nasa Iyo ang Panalo' digital ad series has featured several inspiring success stories from famous Filipinos.

This year, Puregold kicks off its 25th year in the Philippine retail landscape. To commemorate this significant occasion, Puregold released its “Nasa Iyo ang Panalo” digital ad series across its various social media platforms, collectively garnering, at this point, 43.1 million in views online.

The sleek, modern aesthetic of the digital advertisements was complemented by the sentiments projected at their core: that Filipinos can triumph over life’s myriad challenges.

A comment from YouTube user meowu highlights how inspiring the videos are.
 

The “Nasa Iyo ang Panalo” digital ad series has featured the likes of SB19’s Justin de Dios; TV superstar Francine Diaz; first-time parents Luis Manzano and Jessy Mendiola; self-made TikTok star Queenay Mercado; and pole vaulting phenom EJ Obiena. The ads give a sense of the difficulties that each had faced on the path to their “panalo” stories.

Several netizens wrote in to praise the uplifting digital ad series.
 

Beyond the sheer volume of views that each ad received, it’s clear that the videos also had an affirmative effect on netizens who were inspired by the personalities’ own narratives. Their fans and supporters enthusiastically expressed their support and appreciation for these stories and the lessons these offered.

Luis Manzano and Jessy Mendiola, soon-to-be first-time parents, triumphed over controversy and conflict in their many years as a couple through trust, love, and partnership.

Take YouTube user meowu who commented on Justin De Dios’ video: “So proud of you, kuya Justin!! Sobrang laking impact ng ginawa mo talaga katulad ng pagpapatunay mo na may ibubuga ka pa. Sobrang namotivate mo ako na ipagpatuloy ang mga bagay na nakapagpapasaya sa'kin.”

Meanwhile on the Francine Diaz video, its nini wrote to say, “So proud of you, Chin. You are truly an inspiration to the youth. Continue to inspire people. Thank you Puregold for choosing Francine. You chose the right one.”

Queenay Mercado, Tiktok celebrity, influencer, and actress, shows how proud and thankful she is of where she came from in her Puregold video.

Others are also touched by how Puregold has given a platform to these successful Filipinos. Nelson Arcilla remarked on the EJ Obiena feature, “Kasama mo ang Puregold sa pagkamit mo ng pangarap kaya fight lang.”

Vincent Co, President of Puregold Price Club Inc, believes that it’s important for Puregold to stir up hope through these “panalo” stories.

With his own share of challenges in the sports field, EJ Obiena says that his secret to his victories is constantly striving to win, and never giving up.

“Success never comes easy to those who seek it; we know that well after 25 years of business,” says Vincent. “It’s important for us to share the stories of inspiring Filipinos and show our customers that through all the hardship, there’s a path to better things.”

The Puregold “Nasa Iyo ang Panalo” ads can be viewed on the official Puregold Channel on YouTube, Puregold’s Facebook page, as well as their official TikTok @puregoldph.

Related Tags

nasaiyoangpanalo Puregold
ADVERTISEMENT
.most-popular .layout-ratio{ padding-bottom: 79.13%; } @media (min-width: 768px) and (max-width: 1024px) { .widget-title { font-size: 15px !important; } }

{{ articles_filter_1561_widget.title }}

{{ item.title }}
.most-popular .layout-ratio{ padding-bottom: 79.13%; } @media (min-width: 768px) and (max-width: 1024px) { .widget-title { font-size: 15px !important; } }

{{ articles_filter_1562_widget.title }}

{{ item.title }}
.most-popular .layout-ratio{ padding-bottom: 79.13%; } @media (min-width: 768px) and (max-width: 1024px) { .widget-title { font-size: 15px !important; } }

{{ articles_filter_1563_widget.title }}

{{ item.title }}

{{ articles_filter_1564_widget.title }}

{{ item.title }}
.mb-article-details { position: relative; } .mb-article-details .article-body-preview, .mb-article-details .article-body-summary{ font-size: 17px; line-height: 30px; font-family: "Libre Caslon Text", serif; color: #000; } .mb-article-details .article-body-preview iframe , .mb-article-details .article-body-summary iframe{ width: 100%; margin: auto; } .read-more-background { background: linear-gradient(180deg, color(display-p3 1.000 1.000 1.000 / 0) 13.75%, color(display-p3 1.000 1.000 1.000 / 0.8) 30.79%, color(display-p3 1.000 1.000 1.000) 72.5%); position: absolute; height: 200px; width: 100%; bottom: 0; display: flex; justify-content: center; align-items: center; padding: 0; } .read-more-background a{ color: #000; } .read-more-btn { padding: 17px 45px; font-family: Inter; font-weight: 700; font-size: 18px; line-height: 16px; text-align: center; vertical-align: middle; border: 1px solid black; background-color: white; } .hidden { display: none; }
function initializeAllSwipers() { // Get all hidden inputs with cms_article_id document.querySelectorAll('[id^="cms_article_id_"]').forEach(function (input) { const cmsArticleId = input.value; const articleSelector = '#article-' + cmsArticleId + ' .body_images'; const swiperElement = document.querySelector(articleSelector); if (swiperElement && !swiperElement.classList.contains('swiper-initialized')) { new Swiper(articleSelector, { loop: true, pagination: false, navigation: { nextEl: '#article-' + cmsArticleId + ' .swiper-button-next', prevEl: '#article-' + cmsArticleId + ' .swiper-button-prev', }, }); } }); } setTimeout(initializeAllSwipers, 3000); const intersectionObserver = new IntersectionObserver( (entries) => { entries.forEach((entry) => { if (entry.isIntersecting) { const newUrl = entry.target.getAttribute("data-url"); if (newUrl) { history.pushState(null, null, newUrl); let article = entry.target; // Extract metadata const author = article.querySelector('.author-section').textContent.replace('By', '').trim(); const section = article.querySelector('.section-info ').textContent.replace(' ', ' '); const title = article.querySelector('.article-title h1').textContent; // Parse URL for Chartbeat path format const parsedUrl = new URL(newUrl, window.location.origin); const cleanUrl = parsedUrl.host + parsedUrl.pathname; // Update Chartbeat configuration if (typeof window._sf_async_config !== 'undefined') { window._sf_async_config.path = cleanUrl; window._sf_async_config.sections = section; window._sf_async_config.authors = author; } // Track virtual page view with Chartbeat if (typeof pSUPERFLY !== 'undefined' && typeof pSUPERFLY.virtualPage === 'function') { try { pSUPERFLY.virtualPage({ path: cleanUrl, title: title, sections: section, authors: author }); } catch (error) { console.error('ping error', error); } } // Optional: Update document title if (title && title !== document.title) { document.title = title; } } } }); }, { threshold: 0.1 } ); function showArticleBody(button) { const article = button.closest("article"); const summary = article.querySelector(".article-body-summary"); const body = article.querySelector(".article-body-preview"); const readMoreSection = article.querySelector(".read-more-background"); // Hide summary and read-more section summary.style.display = "none"; readMoreSection.style.display = "none"; // Show the full article body body.classList.remove("hidden"); } document.addEventListener("DOMContentLoaded", () => { let loadCount = 0; // Track how many times articles are loaded const offset = [1, 2, 3, 4, 5, 6, 7, 8, 9, 10]; // Offset values const currentUrl = window.location.pathname.substring(1); let isLoading = false; // Prevent multiple calls if (!currentUrl) { console.log("Current URL is invalid."); return; } const sentinel = document.getElementById("load-more-sentinel"); if (!sentinel) { console.log("Sentinel element not found."); return; } function isSentinelVisible() { const rect = sentinel.getBoundingClientRect(); return ( rect.top < window.innerHeight && rect.bottom >= 0 ); } function onScroll() { if (isLoading) return; if (isSentinelVisible()) { if (loadCount >= offset.length) { console.log("Maximum load attempts reached."); window.removeEventListener("scroll", onScroll); return; } isLoading = true; const currentOffset = offset[loadCount]; window.loadMoreItems().then(() => { let article = document.querySelector('#widget_1690 > div:nth-last-of-type(2) article'); intersectionObserver.observe(article) loadCount++; }).catch(error => { console.error("Error loading more items:", error); }).finally(() => { isLoading = false; }); } } window.addEventListener("scroll", onScroll); });
Join Our Newsletters

Sign up by email to receive news.

© 2025 Manila Bulletin The Nation's Leading Newspaper. All Rights Reserved.