BLACKPINK’s Lisa, Aespa’s Winter, BLACKPINK’s Jennie, Aespa’s Karina and Girls’ Generation’s Taeyeon grabbed the first five places in the brand reputation index for individual K-pop girl group members for January 2022.
The Korea Corporate Research Institute analyzed 97.73 million pieces of brand big data covering 579 members of K-pop girl groups from Dec. 16 to Jan. 16, an increase of 76.58 percent from 55.34 million in December.
Their brand reputation index was based on consumer participation, media exposure, communication and community indices and it aims to find out that consumers’ online habits have a great influence on brand consumption.
BLACKPINK’s Lisa rose from third in December to first place in January with a brand reputation index score of 3.82 million, an increase of 91.17 percent from 2 million last month.
Aespa’s Winter maintained her second place position, garnering a score of 3.49 million, up by 52.43 percent from 2.29 million in December.
BLACKPINK’s Jennie grabbed third place with a score of 3.39 million, an increase of 28.55 percent from her first-place score of 2.64 million in December.
Aespa’s Karina is in fourth with a score of 3.27 million, up by 77.97 percent from her fourth-place score of 1.83 million in December.
Girls’ Generation’s Taeyeon placed fifth with a score of 3.09 million, up by 97.62 percent from her sixth-place score of 1.56 million in December.
Here are the top 50 K-pop girl group members based on their brand reputation index scores for January 2022:
1. BLACKPINIK's Lisa - 3,828,941
2. Aespa's Winter - 3,492,009
3. BLACKPINK's Jennie - 3,397,512
4. Aespa's Karina - 3,273,701
5. Girls' Generation's Taeyeon - 3,096,724
6. Girls' Generation's Yoona - 2,756,115
7. BLACKPINK's Jisoo - 2,671,734
8. Red Velvet's Joy -2,608,924
9. Aespa's Giselle - 2,174,590
10. Apink's Naeun - 1,904,761
11. Aespa's Ningning - 1,893,389
12. Red Velvet's Irene - 1,872,890
13. Red Velvet's Wendy - 1,594,528
14. Ive's Leeseo - 1,542,137
15. Girls' Generation's Yuri - 1,527,424
16. Red Velvet's Seulgi -1,523,202
17. Girl's Day's Hyeri - 1,484,501
18 Girls' Generation's Hyoyeon - 1,425,190
19. DIA's Somyi - 1,402,551
20. Mamamoo's Wheein - 1,391,865
21. Oh My Girl's Arin - 1,358,674
22. TWICE's Jeongyeon - 1,324,687
23. BLACKPINK's Rose - 1,227,592
24. EXID's Hani - 1,212,222
25. TWICE's Mina - 1,190,800
26. Ive's Jang Wonyoung - 1,189,275
27. Red Velvet's Yeri - 1,162,457
28. CLC's Choi Yu-iin - 1,155,776
29 Girls' Generation's Seohyun - 1,145,961
30. Momoland’s JooE - 1,105,703
31. Girls' Generation's Sooyoung - 1,097,278
32. Mamamoo's Solar - 1,057,754
33. Apink’s Eunji - 1,029,469
34. Oh My Girl's Hyojung - 1,019,024
35. Girl's Day's Yura - 1,012,825
36. Ive's Liz - 932,444
37. (G)I-DLE's Soojin - 926,116
38. Brave Girls' Yujeong - 886,708
39. Mamamoo's Moonbyul - 873,612
40. TWICE's Nayeon - 854,344
41. ITZY's Yej i- 796,223
42. Oh My Girl's Seunghee - 775,446
43. Oh My Girl's Jiho - 772,147
44. Apink's Chorong - 765,676
45. Ive's Rei - 758,732
46. ITZY's Yuna - 754.983
47. TWICE's Jihyo - 754,880
48. Oh Mv Girl's Binnie - 744,228
49. TWICE's Dahyun 737,010
50. DIA's Chaeyeon - 722,557