K-pop girl group BLACKPINK released their new album “Born Pink” on Sept. 16 and to celebrate their comeback, Spotify is offering free access around the world.
BLACKPINK and Spotify collaborated to give users worldwide to listen to “Born Pink” for free as many times as they want and in any order they wish for the first week of release.
Fans can access the listen-free feature exclusively through the BORN PINK by BLACKPINK playlist until Sept. 22.
BLACKPINK broke Spotify records with the Aug. 19 release of their single “Pink Venom” by becoming Spotify’s most-streamed song by a female artist in a single day in 2022 to date.
Spotify is inviting listeners to head over to the “Born Pink” playlist and watch BLACKPINK’s album through a never-before-seen video.
On Sept. 18, BLINKs will be treated to exclusive behind-the-scenes and bonus content available on K-Pop ON! Track.
Fans can also spot the girls on Spotify's billboards across Asia, including the Philippines, Indonesia, South Korea, Vietnam, and Taiwan.