By Carissa Alcantara
Known for their unique personalities and talents, "The House of Collab" season 3 will bring out the best of the new batch of young and talented content creators.
"The House of Collab" consists of 25 content creators who will face different challenges and activities every day.
"We grow our content creators, they are already TikTok superstars may mga hundreds and millions of followers na sila, we partner up with different brands, we would like our content creators to have is that we were able to grow them as rockstars," said Sales and Marketing Manager of "The House of Collab" Maann Barcebal-Alejandrino.
Now ongoing in the Kumu app, the show runs 24/7 as fans can get the exclusive content and live streams of each contestant. The goal of this contest is to help those creators build a stronger image in the future.
Ryan Tañada, 30, one of the creators of the House of Collab and also a contestant, shared a short history of how the contest started.
"Jayvee one of my best friends, who is also the owner of The House of Collab, went with me with an idea. I was starting to build my social media account, TikTok at that time I have 2 million followers, then my friend Jayvee being the businessman that he is, he already has an agency in KUMU, and then he told Ry let's do this, and let's do that, but that was not a solid plan yet but he told, Ry kahit anong mangyari we push through with this," Ryan shared.
Despite the challenges that Ryan's group encountered, they were able to launch the first season of "The House of Collab" in 2021.
One of the first-time "House of Collab" content creators, Josh Galero, 19, shared his thoughts on joining the competition.
"Super happy ako kasi, this is a great opportunity for me, to get out of my comfort zone, and yung bonding po kasi taga probinsya po ako, so wala akong masyadong neighbors. So palaging akong mag isa dun, so pagpasok ko dito puro ingay ay gulo pero I like it," Josh said.
Every week, one content creator will go home, and a new one will enter. To know more about them, download the Kumu app to get all the latest on the up-and-coming stars of "The House of Collab."