As our world continues to evolve at a supersonic pace, technology has become an indispensable partner in our daily lives. This has led to today and the evolvement of the digital native—an individual born during the digital era and fully adapted to the digital world at an early age.
At the official launch of Cyber Month 2022 last August 3 at the Main Atrium of SM Mall of Asia, digital citizens and fans of participating cyberbrands were treated to an electrifying range of their latest offerings.
The event was hosted by Ms Earth Philippines (Air) 2018 and Ms World Philippines 2nd Princess 2013, Zahra Bianca Saldua who both welcomed all launch guests.
SAVP for Cyberzone and Sponsorship Patrick Pacla, highlighted that SM Cyberzone continues to be the number one tech authority in the country as it continues to provide the widest range of products for smart homes, e-sports enthusiasts, and those looking for the latest and greatest gadgets. The event was attended by media friends, tech journalists, bloggers, and publication editors.
After the heartfelt messages and performances that followed, SM Supermalls officially marked the start of Cyber Month 2022 by pressing a giant green button, led by the executives from Xiaomi, SM, Smart Communications, RealMe, and Dreame to signify the biggest cyber event to date.