The new Capital store at SM Clark


When was the last time you wore your heels, sexy stilettos? When was the last time I wore my brogues, or leather oxfords? Sure, they’re in our shoe closets, and we know they’ll eventually be dusted off and worn again; but for close to two years now, it’s all been about footwear that’s casual, comfortable, and sporty—and for many of us, sneakers is life!

Capital at SM Clark

While multi-brand sneaker stores such as Capital existed pre-pandemic, their popularity, and status as the go-to shop, went up by leaps and bounds over the last two years. And they’ve transitioned to be convenient and available online, enhancing their value as a retail proposition. Don’t get me wrong, I love the uni-brand stores—and will head to them for Performance shoes; but when shopping as a family, or when one is seeking options and not dead set on a particular model, it’s great that a store like Capital exists, giving us the opportunity to mix, match, select, and scout across sneaker brands—all in the convenience of one store.

The Nike display at Capital SM Clark

Established in 2015, Capital recently opened their eighth store at SM Clark, Pampanga. The new store joins their roster that are located at TriNoma, UP Town Center, Robinson’s Magnolia, Glorietta 4, SM Aura, Uptown Bonifacio, and Festival Mall.

adidas at Capital

What’s made Capital such a trusted retail brand is their impeccable customer service, and their Capital ODPT (On Demand Product Transfer). This Service solution allows customers to get their preferred sneakers where they want it, and when they want it. Should a customer want a pair of kicks they saw at www.capital.com.ph, and it’s not available at the physical store closest to them, Capital will arrange a branch transfer free of charge. It only takes a few days, and some patience to let the system work for you.

The Capital’s staff is another valued asset of the brand, as they’ve been armed with the knowledge and expertise to make suggestions and recommendations that will fit every vibe and need. The wide range of sneakers as everyday foot gear can be a confusing choice, so it’s helpful to be armed with more facts about the models you’re eyeing.

The Clyde shoe cleaner kit

For one thing, Capital also stocks shoe care brands. The Clyde Premium Shoe Cleaner is natural, mild, contains no harsh chemicals, and still effective—making your kicks look box-fresh in no time. This is especially important when it comes to high-priced sneakers, and the limited edition kicks, you’ve acquired.

Puma at Capital

For those who might not have the time to drop by the brick and mortar stores, you can still shop for shoes and apparel online 24/7 at www.capital.com.ph, or through Capital’s Sneaker Specialists on Demand, by sending a direct message on Facebook (Meta), Instagram, and Viber. Follow @Capital_PH on IG, and @CapitalPhils on FB to get the latest news and scoops of fresh drops and latest special offers and promotions.

In just six short years, Capital has made a name for itself, and has come to be THE multi-brand sneakers store for the discriminating and serious sneaker heads.