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Manila Bulletin devider Lifestyle devider Cristine Reyes shows how to heal dry heels

Cristine Reyes shows how to heal dry heels

Published Aug 18, 2021 04:03 pm

The Happy Heels Kit promises results overnight!

Lockdown blues has gotten everyone down, but this doesn't mean we don't get back up to take control of our lives. Posh Nail CEO (Chief Executive Officer) Cat Ilacad sets an example by releasing a product that she thought people needed—even if we're at home most of the time. We may be at home most of the time, but this doesn't mean we still don't walk around all day long. "We still do more than 5,000 steps a day," says Cat.

Introducing the Happy Heels Kit that comes with a Moisturizing Heel Balm and Hug My Heels Gel Heel Socks. Made with Natural Shea Butter extract helps in keeping dry heels soft and smooth, while rose essential oil, jojoba oil, olive oil, and Vitamin E are infused inside the hydrating gel cups of the Gel Heel Socks. How to use? Just swipe the balm onto dry areas of your feet; slip on the socks and let the two products do their magic. On extra busy days, swipe the balm twice a day to combat scaling and dry skin.

Taking cue from her nail salon clients who wanted to get that much needed pamper even at home, Cat spent about six months working on this new product. "It took us longer than we thought because of the lockdown and our current situation. Of course, we also want a product that really works so we had to make sure it is effective, mess-free and had a spa-like smell," she tells Manila Bulletin Lifestyle. "I personally use them even during the day when I’m just at home while typing on my laptop then, of course, I apply at night and leave them overnight. I guarantee instant results, check your heels as soon as you wake up."

She also mentioned that a lot of her friends would ask her for advice on how to avoid dry heels, making her realize that there is a need for her to come up with a solution for this common problem most women are facing today. "I love that it targets something that women are so concerned about yet don’t know what to do with it. The packaging is absolutely mess free so you don’t have to touch the product when applying. The formulation includes shea butter that completely moisturizes your heels and leaves it soft and smooth."

Launching this new product, Cat collaborated with Cristine Reyes for a fun video shoot to show how easy it is to use the pampering kit. "Cristine is a busy woman who juggles being an actress and a mom, someone who has a healthy and fit lifestyle. She is busy, always on her toes. She’s someone we can all relate to—someone who is trying to balance everything in her life. Multi-tasking has brought about less time for our self-care rituals and when we came up with Happy Heels, we thought of Cristine as the perfect person to endorse it. Cristine, like Happy Heels, is simple and straight to the point. What you see is what you get from our moisturizing heel balm, simple yet effective."

"Posh Nails is not just a regular nail salon. It is a nail salon that is close to my heart where friendships and happy moments have been built," Christine Reyes says about agreeing to the endorsement. As for the product? She recommends, "Night time before bed is best, leave it overnight and wake up to softer heels."

Related Tags

pamper Happy Heels Kit Christine Reyes Cat Ilacad Posh Nails
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